Global Textile Softener Market 2025 by Manufacturers, Regions, Type and Application, Forecast to 2031

According to our (Global Info Research) latest study, the global Textile Softener market size was valued at US$ 11290 million in 2024 and is forecast to a readjusted size of USD 14110 million by 2031 with a CAGR of 3.3% during review period.

Textile softeners are chemical agents used during the laundering process to enhance the softness, feel, and overall quality of fabrics. These products work by coating the fibers with lubricants, reducing friction and static, and making the fabric smoother to the touch. Textile softeners are commonly used in both household and industrial laundry applications to improve the comfort and longevity of clothing, linens, and other textiles. They can also impart a pleasant fragrance and reduce wrinkling, making fabrics easier to iron. With advancements in formulations, many modern textile softeners are designed to be more environmentally friendly, addressing concerns about sustainability and the impact on sensitive skin.

The global textile softeners market is witnessing steady growth, driven by increasing consumer demand for enhanced fabric comfort and the growing textile and apparel industry. As consumers become more conscious of the feel and quality of their clothing, the use of textile softeners in household laundry has risen significantly. In addition, the expanding middle class in emerging economies is boosting the demand for premium clothing and home textiles, further propelling the market. The textile softeners market is also benefiting from the growing awareness of the benefits these products provide, such as reduced fabric friction, enhanced softness, and prolonged fabric life.

Technological advancements and innovations in textile softener formulations are playing a crucial role in shaping market trends. Manufacturers are increasingly focusing on developing eco-friendly and sustainable softeners, driven by the rising consumer preference for green products. This includes the use of biodegradable ingredients and formulations that are free from harmful chemicals, catering to the demand for products that are gentle on both fabrics and the environment. Additionally, the trend toward concentrated and multi-functional fabric softeners is gaining traction, as these products offer convenience and cost-effectiveness to consumers while reducing packaging waste.

However, the textile softeners market faces challenges related to environmental and health concerns associated with traditional softener chemicals, such as quaternary ammonium compounds. Regulatory pressures and growing consumer awareness are pushing manufacturers to reformulate their products to meet stricter environmental standards and address potential skin sensitivities. Despite these challenges, the market is expected to continue growing, supported by ongoing innovations, increasing demand for premium and sustainable textiles, and the expanding global textile industry. As a result, the market is likely to see a shift towards more environmentally friendly and health-conscious textile softener products in the coming years.

This report is a detailed and comprehensive analysis for global Textile Softener market. Both quantitative and qualitative analyses are presented by manufacturers, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2025, are provided.

Key Features:

Global Textile Softener market size and forecasts, in consumption value ($ Million), sales quantity (K MT), and average selling prices (US$/MT), 2020-2031

Global Textile Softener market size and forecasts by region and country, in consumption value ($ Million), sales quantity (K MT), and average selling prices (US$/MT), 2020-2031

Global Textile Softener market size and forecasts, by Type and by Application, in consumption value ($ Million), sales quantity (K MT), and average selling prices (US$/MT), 2020-2031

Global Textile Softener market shares of main players, shipments in revenue ($ Million), sales quantity (K MT), and ASP (US$/MT), 2020-2025

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Textile Softener

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Textile Softener market based on the following parameters - company overview, sales quantity, revenue, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include P&G, Unilever, Church & Dwight, Colgate, Henkel, S. C. Johnson, Werner & Mertz, Sodalis Group, KAO, Lion, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Market Segmentation

Textile Softener market is split by Type and by Application. For the period 2020-2031, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Liquid Type
Dryer Sheets
Dryer Balls

Market segment by Application
Clothing
Home Textile

Major players covered
P&G
Unilever
Church & Dwight
Colgate
Henkel
S. C. Johnson
Werner & Mertz
Sodalis Group
KAO
Lion
Mitsuei
Pigeon
AlEn
Blue Moon
Lvsan
Liby
Yipinjing

Market segment by region, regional analysis covers

North America (United States, Canada, and Mexico)

Europe (Germany, France, United Kingdom, Russia, Italy, and Rest of Europe)

Asia-Pacific (China, Japan, Korea, India, Southeast Asia, and Australia)

South America (Brazil, Argentina, Colombia, and Rest of South America)

Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa, and Rest of Middle East & Africa)

The content of the study subjects, includes a total of 15 chapters:

Chapter 1, to describe Textile Softener product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top manufacturers of Textile Softener, with price, sales quantity, revenue, and global market share of Textile Softener from 2020 to 2025.

Chapter 3, the Textile Softener competitive situation, sales quantity, revenue, and global market share of top manufacturers are analyzed emphatically by landscape contrast.

Chapter 4, the Textile Softener breakdown data are shown at the regional level, to show the sales quantity, consumption value, and growth by regions, from 2020 to 2031.

Chapter 5 and 6, to segment the sales by Type and by Application, with sales market share and growth rate by Type, by Application, from 2020 to 2031.

Chapter 7, 8, 9, 10 and 11, to break the sales data at the country level, with sales quantity, consumption value, and market share for key countries in the world, from 2020 to 2025.and Textile Softener market forecast, by regions, by Type, and by Application, with sales and revenue, from 2026 to 2031.

Chapter 12, market dynamics, drivers, restraints, trends, and Porters Five Forces analysis.

Chapter 13, the key raw materials and key suppliers, and industry chain of Textile Softener.

Chapter 14 and 15, to describe Textile Softener sales channel, distributors, customers, research findings and conclusion.