Global Retail Media Platform Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Retail Media Platform Market 2024 by Company, Regions, Type and Application, Forecast to 2030

According to our (Global Info Research) latest study, the global Retail Media Platform market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.

Traditionally, the term “retail media” refers to in-store advertising placements within brick & mortar retail locations. Today, a retail media advertising network is a collection of channels that a digital retail entity has on its website, app, or other platforms within its organization. A network might span a single site or several digital properties and typically includes ad inventory on key locations along the buyer’s journey, such as the home, category, search, and product detail pages. Because their ecosystems include both shopping and purchasing activities, they’re an excellent source of rich data about customer buying patterns.



Retail media networks can include channels such as ecommerce sites, OTT platforms like Roku, connected TV and more, making them beneficial for any size business in any industry.

The Global Info Research report includes an overview of the development of the Retail Media Platform industry chain, the market status of Clothing & Footwear (Website, APP), Food & Beverage (Website, APP), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Retail Media Platform.

Regionally, the report analyzes the Retail Media Platform markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Retail Media Platform market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Key Features:

The report presents comprehensive understanding of the Retail Media Platform market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Retail Media Platform industry.

The report involves analyzing the market at a macro level:

Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Website, APP).

Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Retail Media Platform market.

Regional Analysis: The report involves examining the Retail Media Platform market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.

Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Retail Media Platform market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.

The report also involves a more granular approach to Retail Media Platform:

Company Analysis: Report covers individual Retail Media Platform players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.

Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Retail Media Platform This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Clothing & Footwear, Food & Beverage).

Technology Analysis: Report covers specific technologies relevant to Retail Media Platform. It assesses the current state, advancements, and potential future developments in Retail Media Platform areas.

Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Retail Media Platform market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.

Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.

Market Segmentation

Retail Media Platform market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.

Market segment by Type
Website
APP
Other Digital Platforms

Market segment by Application
Clothing & Footwear
Food & Beverage
Books
Groceries
Electronics
Cosmetics Skincare & Haircare
Home Furnishing & Furniture
Others

Market segment by players, this report covers
Amazon
Walmart
eBay
Instacart
Walgreens
Home Depot
Best Buy
Target
Kroger
Wayfair
Alibaba
Coupang
SK Planet (SK Telecom)
Shinsaegae
Naver
CVS
Macy's
Dollar Tree
Ulta
Etsy
Costco
Criteo
Lowe's
Tesco

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Retail Media Platform product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Retail Media Platform, with revenue, gross margin and global market share of Retail Media Platform from 2019 to 2024.

Chapter 3, the Retail Media Platform competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Retail Media Platform market forecast, by regions, type and application, with consumption value, from 2025 to 2030.

Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Retail Media Platform.

Chapter 13, to describe Retail Media Platform research findings and conclusion.