Global Media Planning Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Media Planning Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Media planning software is a type of software used by advertisers and agencies to get a complete overview and helps manage their campaign plans, marketing activities, and annual summaries in a faster and smarter digital way.

According to our (Global Info Research) latest study, the global Media Planning Software market size was valued at US$ 722 million in 2023 and is forecast to a readjusted size of USD 1216 million by 2030 with a CAGR of 7.8% during review period.

The key consumption markets locate at developed countries. The USA takes the market share of 42%, followed by Europe with 31%.

comScore and SAP are the top 2 players of Media Planning Software, with about 56% market shares.

This report is a detailed and comprehensive analysis for global Media Planning Software market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2024, are provided.

Key Features:

Global Media Planning Software market size and forecasts, in consumption value ($ Million), 2019-2030

Global Media Planning Software market size and forecasts by region and country, in consumption value ($ Million), 2019-2030

Global Media Planning Software market size and forecasts, by Type and by Application, in consumption value ($ Million), 2019-2030

Global Media Planning Software market shares of main players, in revenue ($ Million), 2019-2024

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Media Planning Software

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Media Planning Software market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include comScore, SAP, Centro, Strata, SQAD, Telmar, BluHorn, Bionic(NextMark), Mediatool, remags, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Market segmentation

Media Planning Software market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segmentation

Media Planning Software market is split by Type and by Application. For the period 2018-2029, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Web-Based and Cloud-Based
On-Premises

Market segment by Application
SMBs
Large Business

Market segment by players, this report covers
comScore
SAP
Centro
Strata
SQAD
Telmar
BluHorn
Bionic(NextMark)
Mediatool
remags
HeyOrca
Quintiq (Dassault Systemes)

Market segment by regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia, Italy and Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)

South America (Brazil, Rest of South America)

Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Media Planning Software product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Media Planning Software, with revenue, gross margin, and global market share of Media Planning Software from 2019 to 2024.

Chapter 3, the Media Planning Software competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2019 to 2030.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Media Planning Software market forecast, by regions, by Type and by Application, with consumption value, from 2024 to 2030.

Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Media Planning Software.

Chapter 13, to describe Media Planning Software research findings and conclusion.