Global Email Marketing Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Email Marketing Market 2024 by Company, Regions, Type and Application, Forecast to 2030


According to our (Global Info Research) latest study, the global Email Marketing market size was valued at USD 909.2 million in 2023 and is forecast to a readjusted size of USD 1100.7 million by 2030 with a CAGR of 2.8% during review period.

Email Marketing software is used to create send test optimize and report on their email campaigns, in order to acquire new customers, increase customer engagement, or share promotional materials.

Asia Pacific has acquired the leading position in the global market and is expected to remain so over the next few years, rising at a CAGR of 20% between 2017 and 2025, thanks to a relatively faster adoption. The escalating number of internet users and the proliferation of the retail/e-commerce industry in Asian economies, such as China and India, is likely to boost this regional market substantially over the next few years.

The Global Info Research report includes an overview of the development of the Email Marketing industry chain, the market status of Small Enterprise (Cloud Based, On-premises), Medium-sized Enterprise (Cloud Based, On-premises), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Email Marketing.

Regionally, the report analyzes the Email Marketing markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Email Marketing market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Key Features:

The report presents comprehensive understanding of the Email Marketing market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Email Marketing industry.

The report involves analyzing the market at a macro level:

Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Cloud Based, On-premises).

Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Email Marketing market.

Regional Analysis: The report involves examining the Email Marketing market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.

Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Email Marketing market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.

The report also involves a more granular approach to Email Marketing:

Company Analysis: Report covers individual Email Marketing players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.

Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Email Marketing This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Small Enterprise, Medium-sized Enterprise).

Technology Analysis: Report covers specific technologies relevant to Email Marketing. It assesses the current state, advancements, and potential future developments in Email Marketing areas.

Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Email Marketing market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.

Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.

Market Segmentation

Email Marketing market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.

Market segment by Type
Cloud Based
On-premises

Market segment by Application
Small Enterprise
Medium-sized Enterprise
Large Enterprise

Market segment by players, this report covers
Oracle
Zoho
Wix
Adobe
Xert Communications
Robly
Remarkety
Pardot
Salesforce.com
IBM
Marketo
Microsoft
Act-On Software
SimplyCast
MailChimp
Constant Contact
AWeber

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Email Marketing product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Email Marketing, with revenue, gross margin and global market share of Email Marketing from 2019 to 2024.

Chapter 3, the Email Marketing competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Email Marketing market forecast, by regions, type and application, with consumption value, from 2025 to 2030.

Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Email Marketing.

Chapter 13, to describe Email Marketing research findings and conclusion.


1 Market Overview
2 Company Profiles
3 Market Competition, by Players
4 Market Size Segment by Type
5 Market Size Segment by Application
6 North America
7 Europe
8 Asia-Pacific
9 South America
10 Middle East & Africa
11 Market Dynamics
12 Industry Chain Analysis
13 Research Findings and Conclusion
14 Appendix

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