Global Customer Analytics in E-commerce Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Customer Analytics in E-commerce Market 2024 by Company, Regions, Type and Application, Forecast to 2030

According to our (Global Info Research) latest study, the global Customer Analytics in E-commerce market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.

Consumer analytics in e-commerce are tools that enables organizations to collect crucial data about all the aspects of their online store which allows to understands the trends and changes in consumer behavior. These tools provide insights to the organizations such as from where the customer landed on website, time spend of by visitors on the website, products browsed, and among others. Thus, consumer analytics in e-commerce enables organization to make data driven decision.

According to International Telecommunication Union (ITU), the global Internet users (online population) were more than 5 billion. And the number of online shoppers was also increasing. In 2022, the global e-commerce market penetration rate increased to 19.7%, and the e-commerce market reached $5.5 trillion. At the same time, the Asian e-commerce market ranked at the top of the revenue ranking, which has reached $1.8 trillion. According to the National Bureau of Statistics, China was the largest online retail market in 2022, with online retail sales of 13.79 trillion yuan and a year-on-year increase of 4%. Among them, the online retail sales of physical goods were 11.96 trillion yuan, with a year-on-year increase of 6.2%, which accounted for 27.2% of the total retail sales of consumer goods.

The Global Info Research report includes an overview of the development of the Customer Analytics in E-commerce industry chain, the market status of SME (On Premise, Cloud), Large Enterprise (On Premise, Cloud), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Customer Analytics in E-commerce.

Regionally, the report analyzes the Customer Analytics in E-commerce markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Customer Analytics in E-commerce market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Key Features:

The report presents comprehensive understanding of the Customer Analytics in E-commerce market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Customer Analytics in E-commerce industry.

The report involves analyzing the market at a macro level:

Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., On Premise, Cloud).

Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Customer Analytics in E-commerce market.

Regional Analysis: The report involves examining the Customer Analytics in E-commerce market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.

Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Customer Analytics in E-commerce market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.

The report also involves a more granular approach to Customer Analytics in E-commerce:

Company Analysis: Report covers individual Customer Analytics in E-commerce players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.

Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Customer Analytics in E-commerce This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (SME, Large Enterprise).

Technology Analysis: Report covers specific technologies relevant to Customer Analytics in E-commerce. It assesses the current state, advancements, and potential future developments in Customer Analytics in E-commerce areas.

Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Customer Analytics in E-commerce market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.

Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.

Market Segmentation

Customer Analytics in E-commerce market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.

Market segment by Type
On Premise
Cloud

Market segment by Application
SME
Large Enterprise

Market segment by players, this report covers
IBM
ADVERITY
Atos
Happiest Minds
Looker Data Sciences, Inc.
Microsoft Corp.
Oracle Corporation
SavvyCube
Wigzo
Woopra, Inc.

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Customer Analytics in E-commerce product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Customer Analytics in E-commerce, with revenue, gross margin and global market share of Customer Analytics in E-commerce from 2019 to 2024.

Chapter 3, the Customer Analytics in E-commerce competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Customer Analytics in E-commerce market forecast, by regions, type and application, with consumption value, from 2025 to 2030.

Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.

Chapter 12, the key raw materials and key suppliers, and industry chain of Customer Analytics in E-commerce.

Chapter 13, to describe Customer Analytics in E-commerce research findings and conclusion.