Global Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Global Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029


According to our (Global Info Research) latest study, the global Advertising market size was valued at USD 217680 million in 2022 and is forecast to a readjusted size of USD 319540 million by 2029 with a CAGR of 5.6% during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

The major players in global of advertising market include Interpublic Group, WPP and Omnicom. The top three players occupy about 15% shares of the global market. Internet advertising is the main type, with a share about 52%. Food and beverage is the main application, which holds a share about 22%.

This report is a detailed and comprehensive analysis for global Advertising market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.

Key Features:

Global Advertising market size and forecasts, in consumption value ($ Million), 2018-2029

Global Advertising market size and forecasts by region and country, in consumption value ($ Million), 2018-2029

Global Advertising market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029

Global Advertising market shares of main players, in revenue ($ Million), 2018-2023

The Primary Objectives in This Report Are:

To determine the size of the total market opportunity of global and key countries

To assess the growth potential for Advertising

To forecast future growth in each product and end-use market

To assess competitive factors affecting the marketplace

This report profiles key players in the global Advertising market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include WPP, Interpublic Group, Omnicom, 蓝色光标集团 and PublicisGroupe, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Market segmentation

Advertising market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
TV Advertising
Newspaper Advertising
Outdoor Advertising
Radio Advertising
Internet Advertising
Other

Market segment by Application
Food and Beverage
Auto Industry
Healthcare
Consumer Good
Travel
Education
Others

Market segment by players, this report covers
WPP
Interpublic Group
Omnicom
蓝色光标集团
PublicisGroupe
利欧数字
Dentsu Inc
Hakuhodo
广东省广告集团股份有限公司
Havas Group (Vivendi)
华扬联众
引力传媒
ADK Holdings Inc. (Bain Capital)
思美传媒
派瑞威行(浙文互联集团)
因赛集团
三人行传媒集团
福石控股
广东广州日报传媒
北京巴士传媒
中视传媒
博瑞传播
分众传媒

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:

Chapter 1, to describe Advertising product scope, market overview, market estimation caveats and base year.

Chapter 2, to profile the top players of Advertising, with revenue, gross margin and global market share of Advertising from 2018 to 2023.

Chapter 3, the Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.

Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.

Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Advertising market forecast, by regions, type and application, with consumption value, from 2024 to 2029.

Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War

Chapter 12, the key raw materials and key suppliers, and industry chain of Advertising.

Chapter 13, to describe Advertising research findings and conclusion.


1 Market Overview
2 Company Profiles
3 Market Competition, by Players
4 Market Size Segment by Type
5 Market Size Segment by Application
6 North America
7 Europe
8 Asia-Pacific
9 South America
10 Middle East & Africa
11 Market Dynamics
12 Industry Chain Analysis
13 Research Findings and Conclusion
14 Appendix

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