United States (US) EdTech Market Summary, Competitive Analysis and Forecast to 2027

United States (US) EdTech Market Summary, Competitive Analysis and Forecast to 2027


Summary

EdTech in the United States industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Educational Technology (EdTech) is the integration of technology into educational practices to improve students’ or users’ learning outcomes. It includes a variety of digital tools and resources, including software, hardware, multimedia, and network equipment. With education technology, learners can learn anytime, anywhere, at their own pace, with tools like gamified content and microlearning courses.
  • The US edtech market had total revenues of $69.9 billion in 2022, representing a compound annual growth rate (CAGR) of 16.3% between 2017 and 2022.
  • The pre-K-12 and K-12 segment accounted for the market's largest proportion in 2022, with total revenues of $31.5 billion, equivalent to 45.1% of the market's overall value.
  • Technological advancements and digitization are the major factors for driving growth in the US edtech market.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the edtech market in the United States
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the edtech market in the United States
  • Leading company profiles reveal details of key edtech market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the United States edtech market with five year forecasts
Reasons to Buy
  • What was the size of the United States edtech market by value in 2022?
  • What will be the size of the United States edtech market in 2027?
  • What factors are affecting the strength of competition in the United States edtech market?
  • How has the market performed over the last five years?
  • What are the main segments that make up the United States's edtech market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the most recent notable developments?
7.3. What is the rationale for the recent M&A activity?
8 Company Profiles
8.1. Chegg Inc
8.2. Coursera Inc
8.3. Stride Inc
8.4. Blackboard Inc
8.5. Duolingo Inc
8.6. Kahoot! AS
8.7. 2U Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related GlobalData research
About GlobalData
List of Tables
Table 1: United States edtech market value: $ million, 2017–22
Table 2: United States edtech market category segmentation: % share, by value, 2017–2022
Table 3: United States edtech market category segmentation: $ million, 2017-2022
Table 4: United States edtech market geography segmentation: $ million, 2022
Table 5: United States edtech market value forecast: $ million, 2022–27
Table 6: Chegg Inc: key facts
Table 7: Chegg Inc: annual financial ratios
Table 8: Chegg Inc: key employees
Table 9: Coursera Inc: key facts
Table 10: Coursera Inc: key employees
Table 11: Coursera Inc: key employees Continued
Table 12: Stride Inc: key facts
Table 13: Stride Inc: annual financial ratios
Table 14: Stride Inc: key employees
Table 15: Stride Inc: key employees Continued
Table 16: Blackboard Inc: key facts
Table 17: Blackboard Inc: key employees
Table 18: Duolingo Inc: key facts
Table 19: Duolingo Inc: key employees
Table 20: Kahoot! AS: key facts
Table 21: Kahoot! AS: annual financial ratios
Table 22: Kahoot! AS: key employees
Table 23: 2U Inc: key facts
Table 24: 2U Inc: annual financial ratios
Table 25: 2U Inc: key employees
Table 26: United States size of population (million), 2018–22
Table 27: United States gdp (constant 2005 prices, $ billion), 2018–22
Table 28: United States gdp (current prices, $ billion), 2018–22
Table 29: United States inflation, 2018–22
Table 30: United States consumer price index (absolute), 2018–22
Table 31: United States exchange rate, 2018–22
List of Figures
Figure 1: United States edtech market value: $ million, 2017–22
Figure 2: United States edtech market category segmentation: $ million, 2017-2022
Figure 3: United States edtech market geography segmentation: % share, by value, 2022
Figure 4: United States edtech market value forecast: $ million, 2022–27
Figure 5: Forces driving competition in the edtech market in the United States, 2022
Figure 6: Drivers of buyer power in the edtech market in the United States, 2022
Figure 7: Drivers of supplier power in the edtech market in the United States, 2022
Figure 8: Factors influencing the likelihood of new entrants in the edtech market in the United States, 2022
Figure 9: Factors influencing the threat of substitutes in the edtech market in the United States, 2022
Figure 10: Drivers of degree of rivalry in the edtech market in the United States, 2022

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