United Kingdom (UK) Sports Equipment Market Size, Trends and Analysis by Categories, Consumer Attitudes, Key Players and Forecast to 2027

United Kingdom (UK) Sports Equipment Market Size, Trends and Analysis by Categories, Consumer Attitudes, Key Players and Forecast to 2027

Summary

The UK sports equipment report offers a comprehensive insight into the sports equipment market in the UK, analysing the sector, the major players, the main trends, and consumer attitudes, as well as providing market forecasts out to 2027.

Following historic growth as a result of the COVID-19 pandemic, the UK sports equipment market peaked in 2021, as shoppers invested in home gym equipment and equipment for other activities amid long periods where they were forced to remain in their homes. While the market did decline in 2022 and is expected to fall further in 2023, much of this is reflective of the long replacement cycles for bicycles and fitness equipment which drove the strong performance in 2020 and 2021.

Scope

• Sports equipment market to decline in 2023 as consumers cut back discretionary spend.
• Amazon remains the market leader in 2023, despite a decline in market share as online sales fall.
• Bicycle sales lead the market as the most popular category for sports equipment purchases in 2023.

Reasons to Buy

• Using our five year forecasts to 2027, learn which subcategories in the sports equipment market will be the fastest performing to enable focus and investment in these winning product areas.
• Understand how drivers of sports equipment purchases, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential.
• Use our in-depth analysis of the challenges faced by key retailers in the sector in order to understand how to appeal to shoppers and gain market share.