United Kingdom (UK) Queens Platinum Jubilee 2022 - Analyzing Market, Trends, Consumer Attitudes and Major Players

United Kingdom (UK) Queens Platinum Jubilee 2022 - Analyzing Market, Trends, Consumer Attitudes and Major Players

Summary

United Kingdom (UK) Queens Platinum Jubilee 2022 report forms part of GlobalData's Retail Occasions series, providing a comprehensive insight into the consumer dynamics and spending habits of UK consumers for the Queen's Jubilee. The report analyses the major players, the main trends, and consumer attitudes.

The Queen's Platinum Jubilee 2022 exhibited strong participation, with over 60% of respondents reporting to have partaken in the celebrations. In comparison to the normal spring bank holiday, consumers increased spending in both hospitality and retail, though the latter performed slightly better.

Scope

  • While the Queen's Jubilee weekend will have been positive for retailers, it is expected that some spending will have been delayed or brought forward for the event, ensuring the weeks leading up to the event will still have been marred by the ongoing cost-of-living crisis.
  • Tesco came out on top for the Queen’s Platinum Jubilee, with the supermarket rated highest among consumers for the range, price and, quality of its Platinum Jubilee products.
  • Over 50% of respondents stated they spent more than a typical spring bank holiday because of the Queen's Platinum Jubilee. These consumers reported that their spending was up over 50%, driven by categories such as food & drink, and decorations, ensuring this retail occasion will have been most successful for the grocers.
Reasons to Buy
  • Identify the key retailers used by consumers to purchase products for the Queen's Jubilee across the various categories.
  • Understand the key drivers that consumers rate as the most important when choosing which retailers to shop for across different product categories, and which ones need to be improved on by retailers to boost appeal to shoppers.
  • Identify the different channels used by consumers to purchase products for the Queen's Jubilee, and which product categories are most shopped for online or instore.
  • Identify the most popular products purchased for the Queen's Jubilee in 2022 — to plan for future special occasions.


Platinum Jubilee statements by age
Headlines
Retail spend boosted by the Queen’s Platinum Jubilee
Tesco finishes the Platinum Jubilee in pole position
Trend insight - stores
Trend insight - instagram
CONSUMER ATTITUDES
Participation dynamics
Buying dynamics
Financial Wellbeing
Platinum Jubilee Spending
Financing Spending
Platinum Jubilee activities
Meal choices
Takeway cuisines
Dining in choices
Platinum Jubilee statements
Retailer Selection
Retailer ratings - grocers
Retailer ratings - non-food grocers
FOOD & DRINK
Buying dynamics - food & drink overall
Retailers used
Retailer selection
Buying dynamics - switching retailers
Retailers used - retailers swtiched to
Channel usage
Store type
Device usage
Fulfilment
Average spend
Buying dynamics (Categories)
Planned/impulse
CLOTHING & MERCHANDISE
Buying dynamics - clothing & merchandise
Retailers used
Retailer Selection
Channel usage
Store type
Device usage
Fulfilment
Average spend
Buying dynamics (Categories)
Planned/impulse
DECORATIONS & ITEMS FOR EVENTS AT HOME
Buying dynamics - decorations & items for events at home
Retailer used
Retailer selection
Channel usage
Store type
Device usage
Fulfilment
Buying dynamics (Categories)
Planned/impulse
METHODOLOGY & CONTACTS
Technical details: consumer survey work
List of Tables
Retailer ratings across key measures - grocers, 2022
Retailer ratings across key measures - non-food retailers, 2022
Products purchased, treats, 2022
Products purchased, fresh meat & meat alternatives, 2022
Products purchased, alcoholic drinks, 2022
Products purchased, bakery, desserts & puddings, 2022
Products purchased, fruits & vegetables, 2022
Products purchased, non-alcoholic drinks, 2022
Products purchased, fish, 2022
Products purchased, delicatessen products, 2022
Products purchased, ready meals, 2022
Products purchased, clothing & footwear, 2022
Retailers used, clothing & footwear, 2022
Products purchased, merchandise, 2022
Retailers used, merchandise, 2022
Products purchased, decorations, 2022
Retailers used, decorations, 2022
Products purchased, electricals, 2022
Retailers used, electricals, 2022
Products purchased, outdoor gardening products, 2022
Retailers used, outdoor gardening products, 2022
Products purchased, items for events at home, 2022
Retailers used, items for events at home, 2022
List of Figures
Platinum Jubilee statements by age, 2022
Platinum Jubilee participation penetration (by demographic and region), 2022
Platinum Jubilee shopper penetration (by demographic and region), 2022
Platinum Jubilee shopper profile (by demographic and region), 2022
Platinum Jubilee retail penetration (by demographic and region), 2022
Platinum Jubilee leisure penetration (by demographic and region), 2022,
Financial wellbeing compared to last year, 2022
How consumers Platinum Jubilee spending compared normal weekend or spring bank holiday, 2022
By category, how consumers Platinum Jubilee spending compared normal weekend or spring bank holiday, 2022
How consumers financed Platinum Jubilee spending, 2022
Platinum Jubilee spending on retail and leisure, 2022
Platinum Jubilee activities undertaken, 2022
Platinum Jubilee meal choices, 2022
Platinum Jubilee takeaway cuisines, 2022
Platinum Jubilee dining in choices, 2022
Agreement & disagreement statements about Platinum Jubilee, 2022
Success of retailers at promoting or communicating Platinum Jubilee deals, 2022
Overall food & drink penetration 2022 (by demographic)
Retailers shopped at for food & drink, 2022
Retailers most shopped at for food & drink, 2022
Drivers of food & drink retailer selection, 2022
Consumers switching from their usual main retailer 2022 (by demographic)
Retailers consumers switched to, 2022
Consumers using each channel for food & drink, 2022
Consumers using each physical store type for food & drink, 2022
Consumers using each device for food & drink purchases, 2022
Consumers using each fulfilment option for food & drink, 2022
Platinum Jubilee food & drink average spend, 2022
Treats 2022 (by demographic)
Fresh meat & vegetarian alternatives 2022 (by demographic)
Alcoholic drinks 2022 (by demographic)
Bakery, desserts & puddings 2022 (by demographic)
Fruit & vegetables 2022 (by demographic)
Non-alcoholic drinks 2022 (by demographic)
Fish 2022 (by demographic)
Delicatessen products 2022 (by demographic)
Ready meals & meal deals 2022 (by demographic)
Overall food & drink planned/impulse purchases, and by category, 2022
Overall clothing & merchandise penetration 2022 (by demographic)
Retailers shopped at for clothing & merchandise, 2022
Drivers of clothing & merchandise retailer selection, 2022
Consumers using each channel for clothing & merchandise, 2022
Consumers using each physical store type for clothing & merchandise, 2022
Consumers using each device for clothing & merchandise purchases, 2022
Consumers using each fulfilment option for clothing & merchandise, 2022
Platinum Jubilee clothing & merchandise average spend, 2022
Platinum Jubilee clothing & footwear 2022 (by demographic)
Platinum Jubilee merchandise 2022 (by demographic)
Overall clothing & merchandise planned/impulse purchases, and by category, 2022
Overall decorations & items for events at home penetration 2022 (by demographic)
Retailers shopped at for decorations & items for events at home, 2022
Drivers of decorations & items for events at home retailer selection, 2022, and change on 2021
Consumers using each channel for decorations & items for events at home, 2022
Consumers using each physical store type for decorations & items for events at home, 2022
Consumers using each device for decorations & items for events at home purchases, 2022
Consumers using each fulfilment option for decorations & items for events at home, 2022
Decorations 2022 (by demographic)
Electricals 2022 (by demographic)
Outdoor gardening products 2022 (by demographic)
Items for events at home 2022 (by demographic)
Overall decorations & items for events at home planned/impulse purchases, and by category, 2022

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings