United Kingdom (UK) Father's Day Market Analysis, Trends, Consumer Attitudes, Buying Dynamics and Major Players, 2023 Update

United Kingdom (UK) Father's Day Market Analysis, Trends, Consumer Attitudes, Buying Dynamics and Major Players, 2023 Update

Summary

The UK Father's Day 2023 report forms part of GlobalData's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of British consumers for Father's Day. The report analyses the market, the major players, the main trends, and consumer attitudes.

Father's Day participation continues to fall behind Mother's Day and despite last year's rebounding of the occasion, retail penetration decreased this year following the cost-of-living and inflation crises.

Scope

• Despite Father's Day penetration and participation resurged last year post-Covid, it has fallen again due to the cost-of-living crisis as the majority of shoppers feel financially worse off this year.
• Experience gifts continue to rise in popularity, but otherwise consumers look for more differentiated gift ranges for male recipients as customers value markedly different gifts for Father's Day compared to for Mother's Day.
• Many consumers are struggling to shop for gifts for Father's day, so prioritising an inspiring display of gifting options is crucial, such as Tesco, who ranked highest among consumers for its Father's Day display, range, price and quality.

Reasons to Buy

• Use our in-depth consumer insight to learn which areas within Father's Day shopping are most important to ensure that product offers cater to the needs and wants of customers.
• Understand what drives consumers to use a retailer for their purchases, such as convenience, value for money and delivery options in order to maximise sales potential.
• Discover which retailers are perceived as having the best Father's Day communications, to develop engaging marketing campaigns.
• See which gifting products have been growing in popularity to optimise marketing campaigns.
• Understand how consumers feel about personalised products instore and online to optimise services and convert customers