United Kingdom (UK) Easter Intentions - Analysing Buying Dynamics, Channel Usage, Spending and Retailer Selection

United Kingdom (UK) Easter Intentions - Analysing Buying Dynamics, Channel Usage, Spending and Retailer Selection

Summary

The GlobalData Retail Easter intentions 2023 report forms part of the Retail Occasions series, and offers a comprehensive overview of the retail occasion of Easter, analysing consumers intentions for spending, gifting and celebrating.

Key Highlights

  • More consumers have already bought gifts for Easter this year, compared to last year.
  • Spending time with family is the most popular activity that consumers intend to do to celebrate Easter in 2023.
  • Intended spend on food & grocery is the highest among the categories for Easter 2023.
Reasons to Buy
  • Understand which channels shoppers have already used, and intend to use, to purchase Easter this year
  • Discover which categories consumers intend to spend on for Easter this year.
  • Identify which product categories consumers intend to purchase, and have already purchased for Easter 2023


Buying dynamics
Easter intended spend compared to previous years
Financial wellbeing
Channel usage
Easter statements
Easter intended spend
METHODOLOGY
Technical details: consumer survey work
List of Figures
Easter intended retail shopper penetration (by demographic and region), 2023
Easter shopper penetration (by demographic and region), 2022
Activities consumers intend to do to celebrate Easter, 2023
How consumers expect their Easter spending to compare to last year, 2023 & 2022
Consumers who have the intention to buy and have already bought various categories in 2023
Categories consumers intend to purchase and have already purchased for Easter
Proportion of consumers intending to buy Easter gifts this year, by age
Who consumers intend to purchase or have already purchased gifts for this Easter
Gift categories consumers plan to purchase this Easter by recipient, 2023
Gift categories consumers plan to purchase this Easter by recipient (continued), 2023
Types of easter eggs/confectionary consumers intend to purchase or have already purchased, 2023
Channels consumers plan to used or have already used to make purchases for Easter, 2023
Channels consumers plan to used or have already used to make food & drink purchases for Easter, 2023
Agreement & disagreement statements about Easter, 2023, and change on 2022
Agreement & disagreement with various statements about Easter, 2023, by age
Average intended spend on Easter categories, 2023
Average spend per category, by age group, 2023

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