Tourism Source Market Insight: Netherlands (2024)

Tourism Source Market Insight: Netherlands (2024)

Summary

GlobalData’s Tourism Source Market Insight: Netherlands report provides a thorough insight into the Netherlands's domestic and outbound tourism market. The report looks at the profiles of Dutch tourists and summarizes the key reasons that they travel. The report offers an in-depth analysis of traveler flows, spending patterns, main destination markets and current and future opportunities for tourism businesses seeking to tap into Netherland's outbound travel market.

Key Highlights

• In 2023 domestic tourism increased by 28%, making a full recovery relative to pandemic levels.
• Leisure continues to be the most popular purpose for travel in domestic tourism. Dutch travelers took 15.5 million leisure trips in 2023, which accounted for 57% of total trips. Domestic VFR trips taken by Netherlands stood at 9.85 million trips in 2023, an increase by 146% compared to the year before (4 million trips in 2022).
• In 2023, the number of international departures hit 34.08 million, exceeding pre-pandemic levels. GlobalData forecasts international departures will grow to 46.38 million by 2028 from 2023 at a CAGR of 6.35%.
• Total outbound expenditure is expected to reach and exceed 2019 levels in 2024, whereas domestic expenditure had already exceeded 2019 levels in 2023.

Scope

• This report is part of GlobalData's Source Market Insights Series. This report provides an in-depth analysis of traveler flows, spending patterns, main destination markets, as well as current and future opportunities for tourism businesses seeking to tap into the outbound travel market.

Reasons to Buy

• This report provides clear insight into developments in Netherland's regional and outbound tourism markets.
• The report uses data and analysis to discuss future trends related to domestic trips, international departures, traveler spending, and main destination markets.