Thematic Intelligence: Metaverse in Travel and Tourism (2024)

Thematic Intelligence: Metaverse in Travel and Tourism (2024)

Summary

This report analyzes the key theme of the metaverse in the travel and tourism sector. This report provides an insight into key trends, challenges, and recommendations, as well as providing concrete case studies to help the reader see examples of metaverse in action.

The metaverse is a virtual world where users share experiences and interact in real-time within simulated scenarios. GlobalData estimates that the metaverse economy will be worth $400 billion by 2030, up from $48 billion in 2022. However, the theme has struggled to live up to the excessive hype that built up in 2021 and early 2022.

Scope

• This report analyzes the key theme of the metaverse in the travel and tourism sector.
• This report provides an insight into key trends, challenges, and recommendations, as well as providing concrete case studies to help the reader see examples of the metaverse in action.

Reasons to Buy

• Understand the impact of the metaverse on the tourism industry, using case studies to help you understand how you can adapt and understand this theme.
• Assess the strategies that companies are adopting to succeed in the metaverse.
• Discover companies that are leading in the space.
• Analyze real-world trends created by integrating the metaverse across the travel & tourism sector.
• GlobalData’s thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.