Thematic Intelligence: Artificial Intelligence in Travel & Tourism (2024) Summary This report provides an in-depth look at the artificial intelligence theme in the travel and tourism sector, covering industry challenges, how AI impacts the challenge, AI investment matrix, case studies, value chain, market forecast, industry signals and more. Artificial intelligence (AI) refers to software-based systems that use data inputs to make decisions on their own. GlobalData estimates that the total AI market will be worth $1 trillion in 2030, up from $103 billion in 2023 at a compound annual growth rate of 39%. Recent progress in machine learning (ML) on the back of improved algorithms and increasing computing power has enabled AI to solve real-life problems. Generative AI is revolutionizing business automation and transforming industries. AI-driven technologies are disrupting the travel and tourism sector. AI can analyze huge amounts of data, generating valuable insights that enhance the customer experience and boost operational efficiency. With AI, making travel arrangements becomes easier as it offers automated and customized services. While digital transformation is crucial for most markets, the luxury travel sector continues to prioritize human interaction for a more personalized touch. Budget providers benefit from automated processes for efficiency, while premium providers focus on interpersonal relationships for flexibility and exclusivity. Scope - This report analyzes the key theme of artificial intelligence in the travel and tourism sector. - This report provides an insight into key trends, challenges, and recommendations, as well as providing case studies to help the reader see examples of AI in action. Reasons to Buy - Benchmark yourself against the rest of the market. - This report will help you to understand AI and its potential impact on the travel and tourism sector. - Benchmark your company against your competitors and assess how travel and tourism companies are utilizing AI to drive revenues. - Identify attractive investment targets by understanding which companies are most advanced in the themes that will determine future success in the travel and tourism industry. - Develop relevant and credible sales and marketing messages for travel and tourism companies by understanding key industry challenges and where AI use cases are most useful. - Develop and design your corporate strategies through an in-house expert analysis of artificial intelligence by understanding the primary ways in which this theme is impacting the travel and tourism industry. - Position yourself for future success by investing in the right AI technologies.
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