Tesla Inc. - Digital Transformation Strategies

Tesla Inc. - Digital Transformation Strategies

Summary

This report provides insight into Tesla's tech activities, including its digital transformation strategies, its innovation programs, its technology initiatives, its estimated ICT budget, and its major ICT contracts.

Tesla Inc (Tesla) is an automotive and energy company. It designs, develops, manufactures, sells, and leases electric vehicles and energy generation and storage systems. The company produces and sells the Model Y, Model 3, Model X, Model S, Cybertruck, Tesla Semi and Tesla Roadster vehicles. Tesla also installs and maintains energy systems and sells solar electricity; and offers end-to-end clean energy products, including generation, storage, and consumption. It markets and sells vehicles to consumers through a network of company owned stores and galleries.

In October 2021, Tesla announced that its Shanghai Research and Development Center has begun operations. The center has 28 laboratories, and its engineers are engaged in developing the company’s hardware, software, and various other technologies. The low-voltage electronics laboratory, the firmware laboratory and the materials laboratory are the amongst the most prominent laboratories at the center. The low-voltage electronics laboratory is engaged in innovations in automobile intelligence, the firmware laboratory is engaged in software R&D, while the materials laboratory plans to conduct research on polymer materials, metal materials and volatile organic compounds.

In 2018, Tesla established a technology innovation center in Beijing, China called the Beijing Technology Innovation Center. Scientists and engineers at the center conduct research and development projects for improving electric vehicles, and developing better spare parts, energy storage equipment, and software.

Scope

• Tesla collects a range of data from its vehicles and analyses them on its servers for different purposes such as detecting and resolving issues in its vehicles and developing new products and services. For instance, Tesla analyzed real-time data from its vehicles to fix the problem of overheating which was caused by power fluctuations. Tesla resolved the issue with a software update that was sent over the air to all Tesla vehicles. The company also used data collected from vehicle sensors to develop an accurate map, self-driving technologies as well as an insurance policy.
• Tesla rolled out cloud-based Profiles feature that enables Tesla drivers to upload their preferred settings onto the cloud and transfer them to other Tesla vehicles. Drivers will be able to transfer several preferences such as interior temperature, display brightness, high beam setting etc. to other Tesla vehicles. This will allow drivers to easily transit between vehicles, especially when they hire a Tesla from a car rental company or buy a new Tesla.
• Tesla has developed requisite artificial intelligence hardware and software for assisting drivers and launching fully autonomous electric vehicles in future. The company has equipped all its cars with an AI-powered driver assistance system called Autopilot and offers a full self-driving (FSD) computer to users for an additional amount of money. The autopilot feature matches the speed of a vehicle based on the traffic density and assists the driver in steering his/her vehicle.

Reasons to Buy

• Gain insights into Tesla's tech operations.
• Gain insights into its tech strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into various product launches, partnership, investments and acquisition strategies.