Strategic Intelligence: Music, Film, and TV Sector Scorecard Q3 2024 Update

Strategic Intelligence: Music, Film, and TV Sector Scorecard Q3 2024 Update

Summary

The biggest themes on the thematic screen of GlobalData’s music, film, and TV sector include content creation (film), video streaming, and artificial intelligence (AI). While most companies focus on content creation and video streaming, AI remains a huge area of interest. Tech giants from the US and China are investing in AI, while traditional music, film, and TV companies are significantly behind in the race.

Key Highlights

• Q3 2024 marked a leap forward for the streaming industry, with major players using AI to enhance user experience and streamline operations. In August 2024, Netflix enhanced its AI tools to offer content suggestions by analyzing viewing habits, user preferences, and even the time of day content is consumed. Amazon Prime Video integrated generative AI into its scriptwriting process to generate initial drafts of scripts, which human writers then polish. Hulu joined the AI revolution by introducing AI-powered video editing tools. These tools assist content creators by suggesting edits, effects, and transitions based on the context and style of the content, making the editing process more efficient.

Scope

• This sector scorecard provides a top-down, comprehensive outlook for the key players in the music, film, and TV sector over the next two years, based on the key themes set to transform their industry landscape.

Reasons to Buy

• Companies that invest in the right themes become success stories. Those that miss the important themes in their industry end up as failures.
• GlobalData’s thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.
• At GlobalData, we have developed a unique thematic methodology for ranking all major companies in all major sectors based on their relative strength in the big themes that are impacting their industries.
• Our thematic engine tags over 180 million data items across six alternative data sets-patents, jobs, deals, filings, social media, and news-to themes. The vast datasets within our thematic engine help our analysts to produce sector scorecards that identify the companies best placed to succeed in a future filled with multiple disruptive threats.