Store Cupboard Products - Trend Overview, Consumer Insight and Strategies

Store Cupboard Products - Trend Overview, Consumer Insight and Strategies

Summary

This report focuses on consumer spending patterns in the store cupboard categories.

The majority of global consumers are concerned about the impact that inflation will have while also dealing with the pandemic recovery. This report examines the implications for store cupboard products.

Scope

  • Consumers may look to buy products that offer more benefits to them as they look at ways to make their money go further.
  • The outlay for large pack sizes in traditional bulk buy items such as rice, as a percentage of total grocery spend, may be difficult for consumers on tight budgets to justify.
  • Categories that have a reliable domestic supply of ingredients will often be under less pressure in terms of cost increases.
  • Due to fewer people and possibly lower total household income, it can be both possible and necessary for these consumers to be more flexible in their routines and spending.
Reasons to Buy
  • Understand multiple trends and company responses in order to tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.


1. Consumer Spend Analysis: Store Cupboard Products
Introduction
Spend analysis by category: bakery and cereals
Spend analysis by category: other store cupboard products
Take-outs
2. Appendix

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