Spain Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027

Spain Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027

Summary

“Spain Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027” is an analytical report by GlobalData which provides extensive and highly detailed current and future market trends in the Spanish market.

The number of live births in Spain declined by 21.3% during 2015-21, to reach 0.3 million in 2021. This resulted in a baby population of one million in 2021. However, both the crude birth rate and total fertility rates, have fallen. The GDP of Spain grew by 5% in 2021 primarily owing to the successful COVID-19 vaccination campaigns, while consumer price inflation stood at 3.1%. Overall growth in value terms has decreased in recent years with the sector registering a negative CAGR of 2.5% during 2015-21. Similarly, in volume terms, sales declined in 2021, with the sector registering a negative CAGR of 4.4%. Baby milks remained by far the largest category in value terms with over 50% of the baby food sector, followed by baby wet meals & other category. Nestlé and Hero Group were the top two companies in 2021. Hero Group retained the top spot in value during 2015-21 and remained the leader in all the categories. Hypermarkets & supermarkets remained the leading distribution channel, accounting for 48.9% of overall value sales in 2021. GlobalData estimates that the number of live births will decrease over the forecast period in Spain. Consequently, the market for baby food in the country is expected to decline in value and volume terms during 2021-27, registering negative CAGRs of 0.6% and 3.5%, respectively.

What else does this report offer?

  • Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
  • Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
  • Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
  • Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
  • Future projections considering various trends which are likely to affect the industry.
Scope
  • Value sales of the Spanish baby food sector decreased from EUR550.5 million ($611.2 million) in 2015 to EUR473.7 million ($560.3 million) in 2021, registering a negative compound annual growth rate (CAGR) of 2.5%.
  • In volume terms, the sector fell from 52.73 million kg in 2015 to 40.18 million kg in 2021, recording a negative CAGR of 4.4%.
  • Value sales of the baby milks category decreased from EUR308.2 million ($342.2 million) in 2015 to EUR257.3 million ($304.4 million) in 2021, registering a negative CAGR of 3.0% during 2015-21. The category accounted for the highest share of the overall baby food sector, amounting to 54.3% in value terms, in 2021.
  • Volume sales of baby cereals & dry meals fell from 10.71 million kg in 2015 to 7.5 million kg in 2021, contracting at a CAGR of 5.8% during 2015-21.
  • Value sales of the baby wet meals & other category decreased from EUR171.2 million ($190.1 million) in 2015 to EUR163.3 million ($193.1 million) in 2021, registering a negative CAGR of 0.8%.
  • During the same period, per capita expenditure on baby drinks increased by 1.8% in current price terms and decreased by 4.9% in constant price terms.
Reasons to Buy
  • Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
  • Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
  • Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
  • Investigates which categories are performing the best and how this is changing market dynamics.


  • Introduction
    • Executive Summary
  • Market Environment
    • Value and Volume Growth Analysis by Region
    • Growth Analysis of Spain Compared with Other Leading Countries in the Western European Market
    • PCC and PCE of Spain Compared with Global and Western European Markets
  • Background
    • Births - Live Birth Rates
      • Table Birth & population trends, 2009-27
    • Births - Birth Rates by Region
      • Table Live births by region, 2013 and 2016
    • Births - Birth Rates by Region
      • Table Live births by region, 2015-20
    • The Consumer
    • Sociodemographic Trends
      • Table Live births by age group of mother, 2012, 2014, and 2016-18
    • Sociodemographic Trends
      • Table Number of women of childbearing age, by age group, 2012, 2014, and 2016-21
    • Working Women
      • Table Trends in working women, 2012-22
      • Table Trends in working women by age group, 2011, 2014, 2016, 2017, and 2019-20
    • Working Women - Legislation
    • Breastfeeding Trends - Promotion
      • Table Breastfeeding trends, 1995-2017
    • Breastfeeding Trends - Prevalence
      • Table Breastfeeding prevalence by socio-economic groups based on employment type, 2012 and 2017
    • Regulations
  • Overview
    • Spain Baby Food Sector Snapshot
    • Market Size Analysis
    • Manufacturer Shares
      • Table Baby food: manufacturer shares, value & volume, %, 2015-21
      • Table Baby food: manufacturer shares by category, %, 2021
  • Category Analysis
    • Baby Milks
      • Market Size Analysis - Category: Baby Milks
      • Baby Milks: Per Capita Trends
      • Baby Milks: Per Capita Trends by Age Group
      • Baby Milks: Segmentation
        • Table Baby milks: SKUs by pack type, 2021
        • Table Baby milks: SKUs by pack size, 2021
        • Table Baby milks: brand price positioning analysis, 2021
        • Table Baby milks: brand price positioning analysis, 2021, cont'd
      • Baby Milks: Manufacturer Shares
        • Table Baby milks: manufacturer shares, value & volume, %, 2015-21
      • Baby Milks: Manufacturers & Brands
        • Table Baby milks: manufacturer & brand shares, value, %, 2015-21
    • Baby Cereals & Dry Meals
      • Market Size Analysis - Category: Baby Cereals & Dry Meals
      • Baby Cereals & Dry Meals: Per Capita Trends
      • Baby Cereals & Dry Meals: Segmentation
        • Table Baby cereals & dry meals: SKUs by pack size, 2021
        • Table Baby cereals & dry meals: SKUs by pack type, 2021
        • Table Baby cereals & dry meals: brand price positioning analysis, 2021
        • Table Baby cereals & dry meals: brand price positioning analysis, 2021, cont'd
      • Baby Cereals & Dry Meals: Manufacturer Shares
        • Table Baby cereals & dry meals: manufacturer shares, value & volume, %, 2015-21
      • Baby Cereals & Dry Meals: Manufacturers & Brands
        • Table Baby cereals & dry meals: manufacturer & brand shares, value, %, 2015-21
        • Table Baby cereals & dry meals: manufacturer & brand shares, volume, %, 2015-21
    • Baby Wet Meals & Other
      • Market Size Analysis - Category: Baby Wet Meals & Other
      • Baby Wet Meals & Other: Per Capita Trends
      • Baby Wet Meals & Other: Segmentation
        • Table Baby wet meals & other: SKUs by pack type, 2021
        • Table Baby wet meals & other: SKUs by pack size, 2021
        • Table Baby wet meals & other: brand price positioning analysis, 2021
        • Table Baby wet meals & other: brand price positioning analysis, 2021, cont'd
      • Baby Wet Meals & Other: Manufacturer Shares
        • Table Baby wet meals & other: manufacturer shares, value & volume, %, 2015-21
      • Baby Wet Meals & Other: Manufacturers & Brands
        • Table Baby wet meals & other: manufacturer & brand shares, volume, %, 2015-21
        • Table Baby wet meals & other: manufacturer & brand shares, value, %, 2015-21
    • Baby Drinks
      • Market Size Analysis - Category: Baby Drinks
      • Baby Drinks: Per Capita Trends
      • Baby Drinks: Segmentation
        • Table Baby drinks: SKUs by pack type, 2021
        • Table Baby drinks: SKUs by pack size, 2021
        • Table Baby drinks: brand price positioning analysis, 2021
      • Baby Drinks: Manufacturer Shares
        • Table Baby drinks: manufacturer shares, value & volume, %, 2015-21
      • Baby Drinks: Manufacturers & Brands
        • Table Baby drinks: manufacturer & brand shares, value, %, 2015-21
        • Table Baby drinks: manufacturer & brand shares, volume, %, 2015-21
    • Baby Finger Food
      • Baby Finger Food: Segmentation
  • Production and Trade
    • Imports
      • Table Baby milks & cereals: trends in imports, 2014-21
      • Table Imports of baby milks & cereals by country of origin, 2019-21
    • Trends in Imports
      • Table Other baby food: trends in imports, 2014-21
    • Imports
      • Table Imports of other baby food by country of origin, 2019-21
    • Exports
      • Table Baby milks & cereals: trends in exports, 2014-21
      • Table Exports of baby milks & cereals by country of destination, 2019-21
    • Trends in Exports
      • Table Other baby food: trends in exports, 2014-21
    • Exports
      • Table Exports of other baby food by country of destination, 2019-21
    • Production
  • Distribution
    • Channel Share Analysis
    • Baby Food Retailing
      • Table Baby food: sales by outlet type, % value, 2015-21
      • Table Baby food: sales by type of food & outlet type, % value, 2021
  • Economic Background
    • GDP Growth and Inflation
  • Prospects and Forecasts
    • Future Trends
  • Definitions
    • Definitions - Category
    • Definitions - Terminology
  • Appendix
    • Appendix - The Baby Population: The baby population will decrease by 15% during 2021- 27
      • Table Baby population, number of babies ('000), 2011-27
    • Appendix - Sector Value: In 2021, the market had value sales of $560.3 million, of which milks accounted for $304.4 million
      • Table Baby food: market value, current prices ($ million), 2015-21
    • Appendix - Sector Value: In constant price terms, sales posted an annual decline of 19.6% during 2015-21
      • Table Baby food: market value, constant prices, 2015-21
    • Appendix - Sector Volume: Baby food consumption amounted to 40.18 million kg in 2021
      • Table Baby food: market volume, million kg, 2015-21
    • Appendix - Per Capita Expenditure: In 2021, expenditure per baby aged 0-36 months stood at $542.6
      • Table Baby food: per capita expenditure, current prices ($), 2015-21
    • Appendix - Per Capita Expenditure: Spending in real terms fell by 0.8% over 2015-21
      • Table Baby food: per capita expenditure, constant prices, 2015-21
    • Appendix - Per Capita Consumption: Intake per baby aged 0-3 years was 38.9kg in 2021
      • Table Baby food: per capita consumption, kg, 2015-21
    • Appendix - Milks: In 2021, follow-on milk was the largest segment, accounting for 30.3% of value sales in the milks category
      • Table Baby milks: category segmentation, value & volume, 2015-21
    • Appendix - Value Forecasts: During 2021-27, the market is expected to decline by 0.4%
      • Table Baby food: market value, current prices ($ million), 2021-27
    • Appendix - Value Forecasts: Value sales in constant terms are set to reach EUR376.6 million ($459.3 million) in 2027
      • Table Baby food: market value forecasts, constant prices, 2021-27
    • Appendix - Volume Forecasts: Consumption of baby food is forecast to reach 32.44 million kg in 2027
      • Table Baby food: market volume forecasts, million kg, 2021-27
    • Appendix - Per Capita Forecasts: Per capita expenditure is expected to reach $635.6 per baby in 2027
      • Table Baby food: per capita expenditure, current prices ($), 2021-27
    • Appendix - Per Capita Forecasts: In constant terms, per capita expenditure is projected to reach EUR428.9 ($523) in 2027
      • Table Baby food: per capita expenditure, constant prices, 2021-27
    • Appendix - Per Capita Forecasts: Intake per baby aged 0-3 years is anticipated to reach 36.9kg in 2027
      • Table Baby food: per capita consumption, kg, 2021-27
    • Appendix - Exchange Rates (LCU per $)
    • Appendix - Store checks: A total of 382 SKUs were recorded by GlobalData, with the baby wet meals & other category making up the largest proportion
    • Summary Methodology
    • About GlobalData
    • GlobalData at a Glance

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