SM Hypermarket, Philippines (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Summary
Profile of retailer’s shopper base, key performance indicators, sales and market shares
SM Hypermarket held a market share of 1.9% in the Philippines food & grocery market in 2021. According to GlobalData’s global consumer survey Q3 2021, around 70.9% of total consumers in the Philippines prefer to purchase food & groceries from SM Hypermarket.
Scope
- Versatility and the ability to provide superior customer service have helped SM Hypermarket to attract consumers across different demographics, SM Hypermarket is the most preferred retailer among Philippines’ consumers, when it comes to purchasing their food and groceries, SM Hypermarket’s innovative promotional strategies are helping the brand attract its potential customers
- Gain a comprehensive knowledge on the Philippines business and develop a competitive advantage
- nvestigate current trends in the Food & Grocery market to identify the best opportunities to exploit
- Analysis of key players in the Food & Grocery market segment in the Philippines
- Executive Summary
- Retailer’s Shopper profile
- Food & Grocery shopper profile
- Where Phillipines consumers purchase food & grocery
- Retailers used for other categories
- Retailer overview
- Snapshot of proposition
- Key performance metrics
- Global sales split
- Sales and market shares
- Food & Grocery market
- Retailer’s market share
- Top 10 retailers’ market share
- Retailers’ share of shoppers
- Market positioning map
- Contacts
Research Assistance
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