Post Event Analysis - World Darts Championship 2025

Post Event Analysis - World Darts Championship 2025

Summary

An analysis of the recent World Darts Championship 2025, including a look at its sponsorship portfolio, broadcasters, ticketing and prize money.

18 broadcast deals were struck for media rights to show the 2025 World Darts Championship across the world.

The World Darts Championship media rights agreements in the United Kingdom is with Sky Sports. The seven-year deal was signed in June 2017 and I worth a reported $13.35 million a year according to GlobalData. Across Austria, Germany, Switzerland, DAZN continued to showcase the championship and will do so until at least 2026. Viaplay aired the championship in the Netherlands. The streaming service’s five-year agreement expires in 2026.

Seven brands partnered with the 2025 World Darts Championship.

The average price of an annual sponsorship deal for the competition was approximately $0.65 million. The tournament has four deals in place that GlobalData estimates to be each worth over $0.5 million or more annually, with Paddy Power, Foster's, Winmau, and Falken Tyres. In the weeks leading up to this year's championship, Falken Tyres signed a new sponsorship agreement with the event, a one-year deal worth $0.5 million. The brand served as the PDC's official tyre partner.

The 2024/25 World Darts Championship had a total prize pool of roughly $3.1 million.

Total prize money for the tournament stayed the same compared to the previous edition of the championship. Luke Littler took home $622,056 for winning the competition. The tournament runner-up, the Dutchman Michael van Gerwen, took home $248,822.

Key Highlights

• A detailed overview of the key facts and events which took place across the competion. The report identifies the major media and sponsorship players in the market, pinpoints the ticket prices on offer.

• This report provides an overview of the event including its sponsorship portfolio, broadcasters and prize money. An analysis of the events sponsors is included and the estimated annual values of these deals. Information regarding the event’s attendance is also included.

• For those wanting an in-depth analysis of how the World Darts Championship 2025 performed, in the sense of both business and popularity.