Poland Source Tourism Insight Report Including International Departures, Domestic Trips, Key Destinations, Trends, Tourist Profiles, Analysis of Consumer Survey Responses, Spend Analysis, Risks and Future Opportunities, 2023 Update

Poland Source Tourism Insight Report Including International Departures, Domestic Trips, Key Destinations, Trends, Tourist Profiles, Analysis of Consumer Survey Responses, Spend Analysis, Risks and Future Opportunities, 2023 Update

Summary

GlobalData’s Poland Source Tourism Insight Report Including International Departures, Domestic Trips, Key Destinations, Trends, Tourist Profiles, Analysis of Consumer Survey Responses, Spend Analysis, Risks and Future Opportunities, 2023 Update report provides a thorough insight into Poland’s domestic and outbound tourism market. The report looks at the profiles of Polish tourists and summarizes the key reasons that they travel. The report offers an in-depth analysis of traveler flows, spending patterns, main destination markets and current and future opportunities for tourism businesses seeking to tap into the Polish outbound travel market.

Key Highlights

Prior to COVID-19, Polish outbound tourism had been growing steadily year-on-year. The number of outbound tourists declined by xx% YoY from 2019 to 2020 to xx million international departures but has continued to recover each year since, with xx million outbound tourists in 2021 and xx million outbound tourists in 2022.

Going forward, outbound travel is set to reach xx million trips which will exceed pre-pandemic levels by 2023, according to GlobalData forecasts. In 2022, the top international destinations for Poland were Italy, Germany, the United Kingdom, Turkey, and Croatia. According to GlobalData’s Q3 2021 Consumer Survey, Polish travelers typically enjoy sun and beach holidays (xx%), adventure/sport holidays (xx%), and VFR travel (xx%).

In 2020, domestic tourists declined by xx% YoY from xx million in 2019 to xx million in 2020 as COVID-19 brought about national lockdowns and stay at home orders and this figure increased by xx% YoY to xx million in 2021 and further to xx million in 2022.

In 2019, total outbound expenditure reached $xx billion. As COVID-19 limited international travel, total outbound tourism expenditure declined xx% YoY to $xx billion in 2020 and has since recovered by xx% YoY to $xx billion in 2021 and further to $xx billion in 2022. Total outbound expenditure is projected to reach xx billion by 2026, according to GlobalData forecasts.

Scope

• This report is part of GlobalData's Source Market Insights Series. This report provides an in-depth analysis of traveler flows, spending patterns, main destination markets, as well as current and future opportunities for tourism businesses seeking to tap into the Polish outbound travel market.

Reasons to Buy

• This report provides clear insight into developments in Poland’s domestic and outbound tourism markets. The report uses data and analysis to discuss future trends related to domestic trips, international departures, traveler spending, and main destination markets. The report explores the different profiles of Polish tourists and the reasons that they travel, hence providing an insight into the trends in different segments of the market. The reader gains a strong understanding of the opportunities in the country, as well as the risks, to support better business decisions. This report examines the impact of COVID-19 on Polish outbound and domestic tourism.