Peru Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027

Peru Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027

Summary

“Peru Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027” is an analytical report by GlobalData which provides extensive and highly detailed current and future market trends in the Indian market.

The number of live births in Peru declined by 0.7% during 2015-21, reaching 557,300 in 2021. This resulted in a baby population of 1.7 million in 2021. However, both the crude birth rate and total fertility rates, have fallen. The GDP of Peru grew by 11.9% in 2021 primarily owing to the successful COVID-19 vaccination campaigns, while consumer price inflation stood at 2.7%. Overall growth in value terms has increased in recent years with the sector registering a CAGR of 5.3% during 2015-21. Similarly, in volume terms, sales grew in 2021, with the sector recording a CAGR of 2.7%. Baby milks remained by far the largest category in value terms with over 90% of the baby food sector, followed by baby wet meals & other. Nestlé and Mead Johnson (Reckitt Benckiser) were the top two companies in 2021. Nestlé retained the top spot in value during 2015-21 and remained the leader in baby milks and baby cereals & dry meals. Hypermarkets & supermarkets remained the leading distribution channel, accounting for over 70% of overall value sales in 2021. GlobalData estimates that the number of live births will decrease over the forecast period in Peru. Consequently, the market for baby food in the country is expected to decline in volume terms during 2021-27, registering negative CAGRs of 1.7%.

What else does this report offer?

  • Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
  • Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
  • Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
  • Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
  • Future projections considering various trends which are likely to affect the industry.
Scope
  • Value sales of baby milks grew from PEH577.9 million ($181.4 million) in 2015 to PEH794.6 million ($204.8 million) in 2021, registering a CAGR of 5.4% during this period.
  • Baby cereals & dry meals volumes increased from 0.62 million kg in 2015 to 0.7 million kg in 2021, recording a CAGR of 2.1%.
  • Value sales of the baby wet meals & other category rose from PEH37.4 million ($11.7 million) in 2015 to PEH47.9 million ($12.3 million) in 2021, at a CAGR of 4.2%.
Reasons to Buy
  • Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
  • Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
  • Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
  • Investigates which categories are performing the best and how this is changing market dynamics.


  • Introduction
  • Executive Summary
  • Market Environment
    • Value and Volume Growth Analysis by Region
    • Growth Analysis of Peru Compared with Other Leading Countries in Latin America
    • PCC and PCE of Peru Compared with Global and Latin American Markets
  • Background
    • Births - Live Birth Rates
      • Table Birth & population trends, 2009-27
    • Births - Birth Rates by Region
      • Table Number of births by region, 2013, 2015, and 2018
    • The Consumer
      • Table Poverty levels by location, %, 2010, 2012, and 2014-18
      • Table Monthly real average income by region, PHE per person, 2012-18
    • Sociodemographic Trends
      • Table Live births by age of mother, 2013, 2015, and 2017
      • Table Number of women of childbearing age, by age group, 2011, 2017, 2020-21, 2025, and 2027
    • Working Women
      • Table Number of working women, 2012-20
      • Table Female economic activity trends by age, 2011, 2013, 2015, and 2017
    • Working Women - Legislation
    • Breastfeeding Trends - Promotion
    • Breastfeeding Trends - Prevalence
      • Table Breastfeeding initiation by socio-demographic factors, 2000, 2007-08, 2010, 2016, and 2018-19
      • Table Levels of exclusive breastfeeding & supplementation, 2018
      • Table Mothers using infant formula in previous 24 hours, by age of baby, 2004-06, 2010, 2014, 2016, and 2018
      • Table Use of infant formula & other milk, 2010, 2014, 2016, and 2018
      • Table Breastfeeding children under six months of age, according to selected characteristics, 2019
      • Table Type of food consumed by children under three years of age, according to breastfeeding situation, 2019
    • Breastfeeding Trends - Duration
      • Table Duration of breastfeeding by socio-demographic factor, 2010, 2016, and 2018
      • Table Breastfeeding duration by wealth quintile, 2010, 2014, 2016, and 2018
  • Overview
    • Peru Baby Food Sector Snapshot
    • Market Size Analysis
    • Manufacturer Shares
      • Table Baby food: manufacturer shares, value & volume %, 2015-21
      • Table Baby food: manufacturer shares by category, %, 2021
  • Category Analysis
    • Baby Milks
      • Market Size Analysis - Category: Baby Milks
      • Baby Milks: Category Trends
      • Baby Milks: Per Capita Trends
      • Baby Milks: Per Capita Trends by Age Group
      • Baby Milks: Segmentation
        • Table Baby milks: SKUs by pack type, 2021
        • Table Baby milks: SKUs by pack size, 2021
        • Table Baby milks: brand price positioning analysis, 2021
      • Baby Milks: Manufacturer Shares
        • Table Baby milks: manufacturer shares, value & volume %, 2015-21
      • Baby Milks: Manufacturers & Brands
        • Table Baby milks: manufacturer & brand shares, value, %, 2015-21
        • Table Baby milks: manufacturer & brand shares, volume, %, 2015-21
    • Baby Cereals & Dry Meals
      • Market Size Analysis - Category: Baby Cereals & Dry Meals
      • Baby Cereals & Dry Meals: Category Trends
      • Baby Cereals & Dry Meals: Per Capita Trends
      • Baby Cereals & Dry Meals: Segmentation
        • Table Baby cereals & dry meals: SKUs by pack type, 2021
        • Table Baby cereals & dry meals: SKUs by pack size, 2021
        • Table Baby cereals & dry meals: brand price positioning analysis, 2021
      • Baby Cereals & Dry Meals: Manufacturer Shares
        • Table Baby cereals & dry meals: manufacturer shares, value & volume %, 2015-21
      • Baby Cereals & Dry Meals: Manufacturers & Brands
        • Table Baby cereals & dry meals: manufacturer & brand shares, value %, 2015-21
        • Table Baby cereals & dry meals: manufacturer & brand shares, volume %, 2015-21
    • Baby Wet Meals & Other
      • Market Size Analysis - Category: BabyWet Meals & Other
      • BabyWet Meals & Other: Category Trends
      • BabyWet Meals & Other: Per Capita Trends
      • BabyWet Meals & Other: Segmentation
        • Table Baby wet meals & other: SKUs by pack type, 2021
        • Table Baby wet meals & other: SKUs by pack size, 2021
        • Table Baby wet meals & other: brand price positioning analysis, 2021
      • BabyWet Meals & Other: Manufacturer Shares
        • Table Baby wet meals & other: manufacturer shares, value & volume %, 2015-21
      • BabyWet Meals & Other: Manufacturers & Brands
        • Table Baby wet meals & other: manufacturer & brand shares, value %, 2015-21
        • Table Baby wet meals & other: manufacturer & brand shares, volume %, 2015-21
    • Baby Finger Food
      • Baby Finger Food: Segmentation
        • Table Baby finger food: brand price positioning analysis, 2021
  • Production and Trade
    • Imports
      • Table Baby milks & cereals: trends in imports, 2013-20
      • Table Imports of baby milks & cereals by country of origin, 2018-20
      • Table Other baby food: trends in imports, 2013-20
      • Table Imports of other baby food by country of origin, 2018-20
    • Exports
      • Table Baby milks & cereals: trends in exports, 2013-20
      • Table Exports of baby milks & cereals by country of destination, 2018-20
      • Table Other baby food: trends in exports, 2013-20
      • Table Exports of other baby food by country of destination, 2018-20
  • Distribution
    • Channel Share Analysis
    • Baby Food Retailing
      • Table Baby food: sales by outlet type, % value, 2015-21
      • Table Baby food: sales by type of food & outlet type, % value, 2021
  • Economic Background
    • GDP Growth and Inflation
  • Prospects and Forecasts
    • Future Trends
  • Definitions
    • Definitions - Category
    • Definitions - Terminology
  • Appendix
    • Appendix - The Baby Population: A fall of 4.7% is expected during 2021-27
      • Table Baby population, number of babies ('000), 2011-27
    • Appendix - Sector Value: In 2021, the market's value sales amounted to $226 million, of which baby milks accounted for $204.8 million
      • Table Baby food: market value, current prices ($ million), 2015-21
    • Appendix - Sector Value: In constant price terms, sales rose by 18.4% during 2015-21
      • Table Baby food: market value, constant prices, 2015-21
    • Appendix - Sector Volume: Baby food consumption amounted to 8.07 million kg in 2021
      • Table Baby food: market volume, million kg, 2015-21
    • Appendix - Per Capita Expenditure: In 2021, expenditure per baby aged 0-36 months stood at $134.4
      • Table Baby food: per capita expenditure, current prices ($), 2015-21
    • Appendix - Per Capita Expenditure: Spending in real terms rose by 21.7% during 2015-21
      • Table Baby food: per capita expenditure, constant prices, 2015-21
    • Appendix - Per Capita Consumption: Intake per baby aged 0-3 years was 4.8kg in 2021
      • Table Baby food: per capita consumption, kg, 2015-21
    • Appendix - Baby Milks: In 2021, growing-up milk was the largest segment in the baby milks category, accounting for 38.7% of value sales
      • Table Baby milks: category segmentation, value & volume, 2015-21
    • Appendix - Value Forecasts: During 2021-27, the overall market is set to grow by 3.4%
      • Table Baby food: market value forecasts, current prices ($ million), 2021-27
    • Appendix - Value Forecasts: Value sales in constant terms are set to total PEH766.4 million ($192.4 million) in 2027
      • Table Baby food: market value forecasts, constant prices, 2021-27
    • Appendix - Volume Forecasts: Baby food consumption will total 7.29 million kg in 2027
      • Table Baby food: market volume forecasts, million kg, 2021-27
    • Appendix - Per Capita Forecasts: Expenditure is forecast to reach $145.9 per baby in 2027
      • Table Baby food: per capita expenditure, current prices ($), 2021-27
    • Appendix - Per Capita Forecasts: In constant terms, per capita expenditure is projected to reach PEH478.3 ($120.1) in 2027
      • Table Baby food: per capita expenditure, constant prices, 2021-27
    • Appendix - Per Capita Forecasts: Intake per baby aged 0-3 years is projected to stand at 4.6kg in 2027
      • Table Baby food: per capita consumption, kg, 2021-27
    • Appendix - Exchange Rates (LCU per $)
      • Table Exchange rates: LCU per $, 2015-21
      • Table Exchange rates: LCU per $, 2022-27
    • Appendix - Store checks: A total of 253 SKUs were recorded by GlobalData, with the baby wet meals & other category making up the largest proportion
      • Table SKUs allocation by product type
    • Summary Methodology
    • About GlobalData

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