PepsiCo - Digital Transformation Strategies

PepsiCo - Digital Transformation Strategies

Summary

PepsiCo, Inc. (PepsiCo), headquartered in the US, is a multinational company that makes, markets, distributes, and sells a wide variety of food products and beverages. The company’s products include soft drinks, still drinks, packaged water, sports and energy drinks, juice and nectars, fountain syrups, and food products such as potato chips, cereals, oatmeal, rice, and pasta, among others. The company owns renowned brands like Pepsi, Mountain Dew, 7-Up, Tropicana, Aquafina, Mirinda, Gatorade, Tostitos, Lays, Quaker, Fritos, and Doritos, among others. It also distributes products from a variety of third-party brands. PepsiCo operates through seven reportable segments (or divisions), namely PepsiCo Beverages North America (PBNA); Frito-Lay North America (FLNA); Europe; Latin America; Africa, the Middle East, and South Asia (AMESA); Quaker Foods North America (QFNA), and the Asia-Pacific, Australia, and New Zealand region (APAC). PepsiCo distributes its products through direct-store deliveries, customer warehouses, and distributor networks to various wholesale and other distributors.

The report provides information and insights into PepsiCo's tech activities, including -

• Insights of its digital transformation strategies and innovation programs
• Overview of technology initiatives covering partnerships, product launches and acquisitions
• Insights on each technology initiative including technology theme, objective, and benefits
• Details of estimated ICT budgets and major ICT contracts

Scope

• PepsiCo is leveraging Microsoft Azure and Databricks AI frameworks, along with its own custom-built framework, to redefine its operations and drive digital transformation.
• PepsiCo is integrating artificial intelligence (AI) into its processes for tracking customer demand and developing new products. It uses AI to engage with consumers, understand their preferences, and deliver customized experiences.
• PepsiCo launched the PepsiCo Lab to support innovative tech startups, which have the solutions for today’s business problems.
• PepsiCo Foodservice unveiled the Foodservice Digital Lab (The Lab), which supports restaurants with resources and knowledge that are required to drive better consumer experiences with digital technologies.

Reasons to Buy

• Gain insights into PepsiCo's tech operations.
• Gain insights into its tech strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into various product launches, partnerships and acquisition strategies.