Opportunities in the Asia-Pacific Household Products Industry
Summary
The Asia-Pacific household products industry was valued at $104.9 billion in 2022 and is forecast to reach $125.9 billion in 2027. During 2022–27, the region is projected to record a value CAGR of 3.7%, which is lower than the CAGR predicted for the global household products industry (6.5%). Tissue & hygiene was the largest category in the Asia-Pacific household products industry in 2022, generating sales of $42.1 billion and a 40.1% share of the overall industry. It is expected to reach $50.1 billion in 2027, registering a value CAGR of 3.5%. Among the high-potential countries, Japan amassed the largest industry sales in 2022, in both value and volume terms, while Indonesia is forecast to register the fastest CAGR during 2022–27, in both value and volume terms.
Provides an overview of current household industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.
With growing concerns around health and environment among consumers, there has been an increase in demand for household products that have a lower impact on the environment and have naturally derived ingredients. Consumers are looking for novel products with toxin-free ingredients and are avoiding harmful chemicals. As a result, manufacturers are formulating household products that are sustainable and contain safe ingredients.
Scope
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific household products industry, analyzing data from 26 countries in the region. It includes analysis on the following -
Market Environment: Includes industry size, market size, and growth analysis by category.
High-Potential Countries’ Analysis: Indicates changing share of value consumption of various household products products by category across high-potential countries in the Asia-Pacific region. It also provides risk–reward analysis of four countries across the Asia-Pacific region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.
Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
Success Stories: This section features some of the most compelling household products manufacturers, brands, products, and marketing campaigns in the Asia-Pacific region. It also provides a better understanding of how certain manufacturers achieved success in the sector, and insights.
Competitive Environment: Provides an overview of leading companies in the Asia-Pacific region, besides analyzing the growth of private label in the region.
Distribution Analysis: Provides analysis on the leading distribution channels in the Asia-Pacific household products industry in 2022. It covers five distribution channels: convenience stores; hypermarkets & supermarkets, e-retailers; cash & carries and warehouse clubs, and others. Others includes, parapharmacies/drugstores, department stores, direct sellers, and other retailers .
Packaging Analysis*: The report provides percentage share (2022) and growth analysis (during 2017–22) for various pack materials, pack types, closures, and primary outer types based on volume sales (by pack units) of household products.
Challenges and Future Outlook: Provides the challenges and outlook pertaining to the Asia-Pacific household products industry.
Reasons to Buy
Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
Executive Summary
Market Environment
Market Size Analysis – Asia-Pacific Compared with Other Regions
Value and Volume Growth Analysis by Region
Asia-Pacific Market Growth Analysis by Country
Asia-Pacific Market Growth Analysis by Category
High-Potential Countries’ Analysis
Methodology – Identifying High-Potential Countries
Top Four High-Potential Countries in Asia-Pacific
Overview of High-Potential Countries in Asia-Pacific
Growth Contribution Analysis by Country
Value Share Analysis of Household Products Category
Change in Value Consumption Levels by Country and Category
Per Capita Consumption Analysis
Per Capita Expenditure Analysis
Country Deep Dive
Japan
Overview of the Japanese Household Products Industry
Key Trends in the Japanese Household Products Industry
Indonesia
Overview of the Indonesian Household Products Industry
Key Trends in the Indonesian Household Products Industry
Malaysia
Overview of the Malaysian Household Products Industry
Key Trends in the Malaysian Household Products Industry
Australia
Overview of the Australian Household Products Industry
Key Trends in the Australian Household Products Industry
Success Stories
About Success Stories
Case Study: The Pink Stuff – The Miracle Cleaning Paste
Case Study: Fabulosa Multi-Purpose Anti-Bac Spray – Unicorn Dust
Case Study: The Pink Stuff – The Miracle Foaming Toilet Cleaner
Competitive Environment
Leading Companies’ Shares in the Household Products Industry
Brand Share Analysis of Top Five Companies
Leading Companies in the Asia-Pacific Household Products Industry
Leading Brands in the Asia-Pacific Household Products Industry
Private label Penetration in the Asia-Pacific Household Products Industry
Distribution Analysis
Leading Distribution Channels by Country
Leading Distribution Channels by Category
Packaging Analysis
Growth Analysis – by Pack Material and Pack Type
Growth Analysis – by Closure Type and Primary Outer Type
Challenges and Future Outlook
Key Challenges in the Asia-Pacific Household Products Industry
Future Outlook of the Asia-Pacific Household Products Industry
Select Industry Metrics
Asia-Pacific Patent Filings
Global Patent Filings
Asia-Pacific Job Analytics by Company
Asia-Pacific Job Analytics by Theme
Global Deals
Appendix
Table Global household products sales, by region – value ($ million)
Table Global household products sales, by region – volume (million units)
Table Growth analysis, by country – value ($ million)
Table Growth analysis, by country – volume (million units)
Table Industry growth analysis, by country – Air fresheners ($ million)
Table Industry growth analysis, by country – Bleach ($ million)
Table Industry growth analysis, by country – Dishwashing products ($ million)
Table Industry growth analysis, by country – general purpose cleaners($ million)
Table Industry growth analysis, by country – Insecticides ($ million)
Table Industry growth analysis, by country – Polishes ($ million)
Table Industry growth analysis, by country – Scouring products ($ million)
Table Industry growth analysis, by country – Textile washing products ($ million)
Table Industry growth analysis, by country – Tissue & hygiene ($ million)
Table Industry growth analysis, by country – Toilet care ($ million)
Table Industry growth analysis, by country – Air fresheners (million units)
Table Industry growth analysis, by country – Bleach (million units)
Table Industry growth analysis, by country – Dishwashing products (million units)
Table Industry growth analysis, by country – general purpose cleaners(million units)
Table Industry growth analysis, by country – Insecticides (million units)
Table Industry growth analysis, by country – Polishes (million units)
Table Industry growth analysis, by country – Scouring products (million units)
Table Industry growth analysis, by country – Textile washing products (million units)
Table Industry growth analysis, by country – Tissue & hygiene (million units)
Table Industry growth analysis, by country – Toilet care (million units)
Table Global – brands vs. private label value (2022, $ million)
Table Asia-Pacific– brands vs. private label value (2022, $ million)
Table Asia-Pacific – brands vs. private label value, by country (2022, $ million)
Table Asia-Pacific value share, air fresheners (2022, $ million)
Table Asia-Pacific value share, bleach (2022, $ million)
Table Asia-Pacific value share, dishwashing products (2022, $ million)
Table Asia-Pacific value share, general purpose cleaners(2022, $ million)
Table Asia-Pacific value share, insecticides (2022, $ million)
Table Asia-Pacific value share, polishes (2022, $ million)
Table Asia-Pacific value share, scouring products (2022, $ million)
Table Asia-Pacific value share, textile washing products (2022, $ million)
Table Asia-Pacific value share, tissue & hygiene (2022, $ million)
Table Asia-Pacific value share, toilet care (2022, $ million)
Table Leading distribution channels in the Asia-Pacific region ($ million)
Table Volume growth by pack material (million units)
Table Volume growth by pack type (million units)
Table Volume growth by closure type (million units)
Table Volume growth by primary outer type (million units)
Definitions
Definitions – Industry & Categories
Definitions – Channel
GlobalData’s eight mega-trends
The Eight Mega-Trends can be Broken Down into 43 Trends