Opportunities in the Asia-Pacific Consumer Health Industry 2024

Opportunities in the Asia-Pacific Consumer Health Industry 2024

Summary

This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific consumer health industry, analyzing data from 26 countries in the region. It includes an analysis of the following: 

Market Environment: Includes industry size, market size, and growth analysis by sector.

High-Potential Countries Analysis: Indicates changing share of value consumption of various consumer health products by sector across high-potential countries in Asia-Pacific. It also provides risk-reward analysis of four countries across the region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.

Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.

Success Stories: This section features some of the most compelling consumer health manufacturers, brands, products, and marketing campaigns in the Asia-Pacific region. It also provides a better understanding of how certain manufacturers achieved success in the sector.

Competitive Environment: Provides an overview of leading companies in the Asia-Pacific, as well as analyzing the growth of private labels in the region.

Distribution Analysis: Provides analysis of the leading distribution channels in the Asia-Pacific consumer health industry in 2023. It covers nine distribution channels: chemists/pharmacies, parapharmacies/drugstores, e-retailers, direct sellers, hypermarkets & supermarkets, convenience stores, cash & carries & warehouse clubs, “dollar stores”, variety stores & general merchandise retailers, other specialist retailers.

Challenges and Outlook: Provides the challenges and outlook pertaining to the Asia-Pacific consumer health industry.

Select Industry Metrics: Provides data for alternative content including patent analytics, job analytics, and deals analytics.​

Asia-Pacific was the second-largest market in the industry in 2023, with value sales of $124.8 billion. In volume (kg) terms, the region also emerged as the second-largest market, with 63.9 million kg. In 2023, Asia-Pacific’s per capita consumption of consumer health products (protein powder and protein bars) was 0.02 kg, while its per capita expenditure was $29.5. The Asia-Pacific region is forecast to record an increase in volume (million liters) during 2023-28, at a CAGR of 3.9%. In terms of value, the region is anticipated to register a CAGR of 3.5%. The consumer health industry in Asia-Pacific was fragmented in 2023, with the top five companies accounting for a collective value share of 10%, led by Amway with a value share of 2.7%.

Scope

• Provides an overview of current consumer health industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, and distribution. The analysis also covers regional overview of the Asia-Pacific region — highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

Reasons to Buy

• Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates