Malaysia Meat Market Opportunities, Trends, Growth Analysis and Forecast to 2027

Malaysia Meat Market Opportunities, Trends, Growth Analysis and Forecast to 2027


Summary

GlobalData’s Country Profile report on the meat sector in Malaysia provides insights on high growth markets to target, category level distribution data, and companies market shares.

The Malaysian meat sector was led by the frozen meat category in value and volume terms in 2022. Furthermore, the cooked meats-counter category is forecasted to register the fastest value growth, while cooked meats-packaged is expected to register the fastest volume growth during 2022–27. Hypermarkets and supermarkets was the leading distribution channels in the sector. Ramly Food Processing, Dindings Poultry, and Farm's Best Food Industries are the top three companies in the Malaysian meat sector.

What else is contained?
  • Sector data: Overall sector value and volume data with growth analysis for 2017–27
  • Category coverage: Value and growth analysis of ambient meat, chilled raw packaged meat processed, chilled raw packaged meat whole cuts, cooked meats counter, cooked meats packaged, fresh meat ( and frozen meat) with inputs on individual segment share within each category and the change in their market share forecast for 2022–27
  • Leading players: Market share of companies (in value and volume terms) in 2022
  • Distribution data: Provides analysis on the leading distribution channels, both at a sector and category level in 2022. The consumer sector reports cover the following 11 distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, “dollar stores”, variety stores & general merchandise retailers, e-retailers, hypermarkets & supermarkets, food & drinks specialists, and other general retailers.
  • Health & Wellness Analysis: Provides analysis on the value of health wellness claims by category in the Malaysian meat sector for the 2017 22 period The analysis includes the key health
  • wellness attributes and consumer benefits driving the sales of meat market in Malaysia in 2022
  • Packaging: The report provides percentage share (in 2022 and growth analysis (for 2017 2027) of various pack materials, pack types, closure types, and primary outer types used in the Malaysia meat sector. The analysis is at both the sector and category level and is based on the volume sales (by pack kg) of meat in the country
Scope
  • Per capita expenditure of meat was lower in Malaysia than the global, but higher than the regional levels in 2022
  • Hypermarkets & supermarkets was the leading distribution channel in the Malaysian meat sector, with a value share of 63.6% in 2022
  • Private labels accounted for a value share of 21.2% in the overall Malaysian meat sector in 2022
  • Frozen meat was the largest category with value sales of MYR3.894.5 million ($885 million) in 2022.
  • In Singapore, consumption of meat market is higher among males than females.
Reasons to Buy
  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.


Report Scope
Executive Summary
Part 1: Market Environment
Value and Volume Share of Malaysia in the Global and Asia-Pacific Markets
Growth Analysis of Malaysia Compared to Other Leading Countries in the Asia-Pacific Market
PCC and PCE of Malaysia Compared to the Global and Asia-Pacific Markets
Part 2: Sector Deep Dive
Malaysia Meat Sector Snapshot
Market Size Analysis
Cross-Category Comparison - Value Growth Analysis and Category Winners and Losers
Cross-Category Comparison - Volume Growth Analysis and Category Winners and Losers
Part 3: Category Deep Dive
Per Capita Consumption Analysis by Category
Market Size Analysis - Category: Ambient Meat
Segment-level Analysis (In Value Terms) - Ambient Meat
Segment-level Analysis (In Volume Terms) - Ambient Meat
Market Size Analysis - Category: Chilled Raw Packaged Meat - Processed
Segment-level Analysis (In Value Terms) - Chilled Raw Packaged Meat - Processed
Segment-level Analysis (In Volume Terms) - Chilled Raw Packaged Meat - Processed
Market Size Analysis - Category: Chilled Raw Packaged Meat - Whole Cuts
Segment-level Analysis (In Value Terms) - Chilled Raw Packaged Meat - Whole Cuts
Segment-level Analysis (In Volume Terms) - Chilled Raw Packaged Meat - Whole Cuts
Market Size Analysis - Category: Cooked Meats – Counter
Market Size Analysis - Category: Cooked Meats – Packaged
Segment-level Analysis (In Value Terms) - Cooked Meats - Packaged
Segment-level Analysis (In Volume Terms) - Cooked Meats - Packaged
Market Size Analysis - Category: Fresh Meat (Counter)
Segment-level Analysis (In Value Terms) - Fresh Meat (Counter)
Segment-level Analysis (In Volume Terms) - Fresh Meat (Counter)
Market Size Analysis - Category: Frozen Meat
Segment-level Analysis (In Value Terms) - Frozen Meat
Segment-level Analysis (In Volume Terms) - Frozen Meat
Part 4: Distribution Analysis
Channel Share Analysis
Part 5: Competitive Environment
Leading Companies - Value and Volume Shares
Brand Share Analysis of Top Five Companies
Brand Share Analysis of Top Five Companies by Category
Private Label Share Analysis by Category
Growth of Private Labels Compared to Branded Products
Degree of Consolidation/Fragmentation by Category
Part 6: Health & Wellness Analysis
Health & wellness analysis by category
Health & wellness analysis by product attributes
Health & wellness analysis by consumer benefits
Cross category comparison- products with H&W Vs. non H&W claims
Part 7: Packaging Analysis
Pack Material Growth Analysis
Pack Type Growth Analysis
Closure Type Growth Analysis
Primary Outer Type Growth Analysis
Part 8: City Deep Dive
Market Size Analysis of Top four Cities
Market Size Analysis of Top four0 Cities by Category
Part 9: Consumergraphics
Demographic Analysis
Part 10: Macroeconomic Analysis
GDP Growth and Inflation
Population Growth
Labor Market Trend
Economic Summary, Labor Market Trends, and Demographic Trends
Malaysia Risk Index (GCRI) 2022
Malaysia Risk Analysis - Compared to Global and Asia-Pacific Markets
Methodology
Definitions
Appendix
List of Tables
Leading Value Categories
Leading Categories (Volume), 2022
Cross-Category Comparison - By Value (2017–2027)
Cross-Category Comparison - By Volume (2017–2027)
Per Capita Consumption (by Category), Malaysia Compared to Asia-Pacific and Global
List of Figures
Value and Volume Shares of Malaysia in the Global and Asia-Pacific meat Sector, 2022–2026
Malaysia Compared to the Other Top Countries in Terms of Market Share, Growth, and the Competitive Landscape
PCC Comparison - Malaysia, Asia-Pacific,

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