Internet of Things (IoT) in Sport - Thematic Intelligence
Summary
The Internet of Things (IoT) describes the use of connected sensors and actuators to control and monitor the environment, the things that move within it, and the people that act within it. Companies in the sports industry can realize value from the data collected by IoT technologies. For example, data regarding an athlete’s performance collected by wearables using sensors can be sent to coaches, fans, or a medical team through control systems that track and monitor connected devices.
Sports teams, companies, federations, and broadcasters are exploring the utility of IoT technologies in the sports industry. Wearables including sensors are commonplace in sport. Fans are more tech-enabled than ever before and we can expect to see IoT being used in the sector in a way that appeals to sports fans and increases their engagement.
Key Highlights
The global IoT market will grow to $1.2 trillion by 2027
IoT use cases in the sports industry include wearable technologies by athletes and the integration of IoT in digital apps to further fan engagement.
Scope
- This report provides an overview of the internet of things theme and looks at its impact on the sports sector.
- The value chain for IoT is divided into five layers: physical, connectivity, data, apps, and services.
- The report includes a comprehensive data analysis, including market size and growth forecasts for IoT.
- It also includes selected case studies highlighting who is innovating in sport, using IoT.
- This report will help readers understand the business benefits that could be derived from IoT technologies. In addition, the report identifies the technology vendors that are leading across the IoT market. The report uncovers the sports federations that are excelling in the IoT theme within GlobalData's thematic scorecard.
- Executive Summary
- Players
- Sport Challenges
- The Impact of IoT on Sport
- How IoT can help address the challenge of fan engagement
- How IoT can help address the challenge of decision-making processes
- How IoT can help address the challenge of player safety
- How IoT can help address the challenge of sponsorship
- How IoT can help address the challenge of media competition
- Case Studies
- Manchester City introduced the crowd management solution WaitTime
- NTT developed the largest connected stadium for the Tour de France
- Market Size and Growth Forecasts
- Signals
- Mergers and acquisitions
- Patent trends
- Company filing trends
- IoT Value Chain
- Physical layer
- Connected things
- Cameras and lenses
- Sensors and microcontrollers
- Microprocessors
- Connectivity layer
- Edge infrastructure
- Cloud infrastructure
- Networking equipment
- Telecom networks
- Data layer
- Data integration
- Data aggregation
- Data processing
- Data storage
- Data validation
- Data governance and security
- App layer
- Apps
- Platforms
- Services layer
- Integration services
- Consulting services
- Companies
- Leading IoT adopters in sport
- Specialist IoT vendors in sport
- Sector Scorecard
- Sporting federations sector scorecard
- Who’s who
- Thematic screen
- Sporting sponsor brands sector scorecard
- Who’s who
- Thematic screen
- Valuation screen
- Risk screen
- Glossary
- Further Reading
- GlobalData reports
- Our Thematic Research Methodology
- About GlobalData
- Contact Us
- List of Tables
- Table 1: Key challenges currently facing the sport sector.
- Table 2: Mergers and acquisitions
- Table 3: Leading IoT adopters in sport
- Table 4: Specialist IoT vendors in sport
- Table 5: Glossary
- Table 6: GlobalData reports
- List of Figures
- Figure 1: Key players in IoT
- Figure 2: IoT-related mentions in sports on social media, July 2020–October 2023
- Figure 3: Thematic investment matrix
- Figure 4: Etihad's internal operations dashboard
- Figure 5: The Smart Ball will provide live data and insights
- Figure 6: The connected stadium will digitize every aspect of the event
- Figure 7: By 2027, the global enterprise IoT market revenue will reach $1.2 trillion
- Figure 8: Patent publications for IoT in the sports sector peaked in 2021
- Figure 9: Innovation in IoT is not uniform globally
- Figure 10: IoT mentions in company filings in the sports sector peaked in 2021
- Figure 11: The IoT value chain
- Figure 12: The IoT value chain - Physical layer: leaders and challengers
- Figure 13: The IoT value chain - Connectivity layer: leaders and challengers
- Figure 14: The IoT value chain - Data layer: leaders and challengers
- Figure 15: The IoT value chain - App layer: leaders and challengers
- Figure 16: The IoT value chain - Services layer: leaders and challengers
- Figure 17: Who does what in the sporting federation space?
- Figure 18: Thematic screen - Sporting federations sector scorecard
- Figure 19: Who does what in the sporting sponsor brands space?
- Figure 20: Thematic screen - Sporting sponsor brands sector scorecard
- Figure 21: Valuation screen - Sporting sponsor brands sector scorecard
- Figure 22: Risk screen - Sporting sponsor brands sector scorecard
- Figure 23: Our five-step approach for generating a sector scorecard
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