India - The Future of Foodservice to 2029

India - The Future of Foodservice to 2029

Summary

This report provides an in-depth evaluation the Indian foodservice market, including analysis of the key issues impacting on the industry. This report includes: - Consumer insight and analysis to provide a clear view of prevailing need states, trends and demands of consumers, including segmentation analysis and channel preference, all fully supported by comprehensive market data and occasions and locations analytics. - In-depth analysis of channel performance, detailing the winning formats, with supporting analysis to provide comprehensive understanding of the reasons behind success and failure. - For each of the four key profit sector channels - QSR, FSR, coffee and tea shops, and pub, club & bar - a deep dive into the ‘who’, ‘why’, ‘what’, ‘where’ and ‘what next’. - Analysis of major market player performance, and how each player is meeting the needs of consumers and dealing with changing market demands, with supporting case studies on key menu, service and format innovations.

The Indian profit sector stood at INR14 trillion ($168.1 billion) in 2024, yielding a CAGR of 4.1% from 2019-24. Transactions yielded a CAGR of 1.3%, while the outlet count recorded a CAGR of 0.1%.

Pub, club & bar was the largest food service profit sector channel in 2024, with a share of 32.3%. It was followed by QSR with a share of 29.8%, reflecting the popularity of convenient and budget-friendly offerings among consumers.

The foodservice profit sector is expected to reach INR19.8 trillion ($231.7 billion) in 2029, registering a CAGR of 7.3% during 2024-29. The number of transactions will register a CAGR of 2.7%, while the number of outlets will generate a CAGR of 2.1% over the period. The rise of the tourism industry will continue to contribute to the profit sector’s value growth.

Scope

Macro context -

  • Understanding the wider economic and social trends within a country; key to providing background when looking into a specific industry.
Profit sector channels -
  • A number of foodservice channels have been grouped together to form the “profit sector”; these include accommodation, leisure, restaurants, retail, travel, workplace, and pub, club & bar. This section will first go through overall trends in the sector, then “deep dive” into each of the four key channels. These channels are QSR, FSR, coffee & tea shop, and pub, club & bar. The report structure for each of these channels is explained below.
Cost sector channels -
  • A number of foodservice channels have been grouped together to form the “cost sector”; these include education, healthcare, military & civil defense, and welfare & services. This sector typically represents the state’s foodservice operators. This section of the report will go through overall trends in the sector. Profit sector sub-sections - QSR, FSR, coffee & tea shop, and pub, club & bar:
  • For each of these key profit sector channels, this report will “deep dive” into the performance of the channel. This will follow a summary of the channel, which will encapsulate everything within the section. The report section will then cover historic and forecast growth/decline; key players within the channel; consumer segment analysis; and a “who”, “why”, “what”, and “where” analysis (including, for some channels, case studies to bring key discussion points to life). It will finish with a look into the key drivers of future performance.
Cost sector -
  • For the overall cost sector channel, this report will provide an overview of the performance of the channel. The report section will cover historic and forecast growth/decline and will finish with a look into the data and channel share breakdown.
Reasons to Buy
  • Specific forecasts of the foodservice market over the next five years (2024-29) will give readers the ability to make informed business decisions through identifying emerging/declining markets.
  • Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, and coffee & tea shop) will allow readers understand the wants and needs of their target demographics.


Introduction
Report Guide
Executive Summary
Macroeconomic Context
Macroeconomic Overview
Trends Landscape
Profit Sector - Consumer Behavior
Profit Sector Metrics
Key Metric Highlights
Value Share and Growth by Channel
Outlets and Transactions Growth by Channel
Operator Buying Volumes and Growth by Channel
Channel Historic and Future Growth Dynamics
Outlet-Type and Owner-Type Growth Dynamics
Profit Sector by Channel
Quick-Service Restaurant (QSR)
Enablers & Inhibitors of Growth
Metrics
Key Players
What?
Where?
What Next?
Full-Service Restaurant (FSR)
Enablers & Inhibitors of Growth
Metrics
Key Players
What?
Where?
What Next?
Coffee & Tea Shop
Enablers & Inhibitors of Growth
Metrics
Key Players
What?
Where?
What Next?
Pub, Club & Bar
Enablers & Inhibitors of Growth
Metrics
Key Players
What?
Where?
What Next?
Cost Sector Metrics
Cost Operator Trends - Historic and Future Growth
Data and Channel Share Breakdown
Education
Growth Dynamics and Drivers
What Next?
Healthcare
Growth Dynamics and Drivers
What Next?
Military & Civil Defense
Growth Dynamics and Drivers
What Next?
Welfare & Services
Growth Dynamics and Drivers
What Next?
Appendix
List of Tables
Profit Sector Metrics
Restaurant outlet types: value growth (CAGR 2023-28)
Restaurant owner types: value growth (CAGR 2023-28)
QSR: Metrics: Growth Dynamics
QSR: What? Food & Drink Split: Operator buying price value
FSR: Metrics: Growth Dynamics
FSR: What? Food & Drink Split: Operator buying price value
Coffee & Tea Shop: Metrics: Growth Dynamics
Coffee & Tea Shop: What? Food & Drink Split: Operator buying price value
Cost Operators: Data and Channel Share Breakdown
Education historic and future value growth
Healthcare historic and future value growth
Military & civil defense historic and future value growth
Welfare & services historic and future value growth
List of Figures
GDP per capita
Consumer price inflation (%)
Population (millions)
Population by age group (%)
Households’ share of income distribution, 2023
Unemployment rate
Which of the following features has the greatest influence on your choices of products/services in the current situation? “Always or often influences my choices
In light of the rising cost of living, how have your shopping habits changed for each of the following types of products?
How often do you consume food and drinks at the following locations?
How do consumers describe their spend at the following outlets?
2023 value sales and channel shares
Historic and future performances (value performance)
Historic and future outlet number dynamics
Historic and future performances (transactions)
Profit channels’ historic and future buying volume performances (liter m)
Profit channels’ historic and future buying volume performances (kg m)
Channel dynamics in the profit sector, 2018-23
Channel dynamics in the profit sector, 2023-28
Restaurant outlet types: 2023 value
Restaurant owner types 2023: value
QSR: Operator share of sales, 2023
How often do you consume food and drinks at QSRs? By age group
How often do you consume food and drinks at QSRs? By gender
QSR: Annual household income distribution of frequent consumers
Influential factors for frequent consumers on choice of food/drinks at QSR- always/often
Important factors for frequent consumers when deciding to make a purchase at QSR - essential/nice-to-have
QSR: Total profit sector OSP by channel 2023
QSR cuisine by number of outlets
QSR: Top cuisine by maturity - by number of outlets (listed on online platforms), 2024
QSR: Top five food dishes’ penetration in QSR, 2024
QSR: Top 10 ingredients’ penetration in QSR, 2024
QSR: Case Study: How does the following feature influence your choice of food and drinks? “How ethical/environmentally friendly/socially responsible the product/service is”
QSR: Case Study: How does the following feature influence your choice of food and drinks? “New experiences associated with the product/service”
QSR by cuisine type, 2023 OSP
QSR by location type, 2023 OSP
FSR: Operator share of sales, 2023
How often do you consume food and drinks at FSRs? By age group
How often do you consume food and drinks at FSRs? By gender
FSR: Annual household income distribution of frequent consumers
Influential factors for frequent consumers on choice of food/drinks at FSR- always/often
FSR cuisine by number of outlets
FSR: Top cuisine by maturity - by number of outlets (listed on online platforms), 2024
FSR: Top five food dishes’ penetration in QSR, 2024
FSR: Top 10 ingredients’ penetration in QSR, 2024
FSR by cuisine type, 2023 OSP
FSR by location type, 2023 OSP
Coffee & tea shop: Operator share of sales, 2023
How often do you consume food and drinks at coffee & tea shops? By age group
How often do you consume food and drinks at coffee & tea shops? By gender
Coffee & tea shop: Annual household income distribution of frequent consumers
Influential factors for frequent consumers on choice of food/drinks at coffee & tea shops - always/often
Important factors for frequent consumers when deciding to make a purchase at coffee & tea shops - essential/nice-to-have
Coffee & tea shop by location type, 2023 OSP
Channel dynamics in the cost sector, 2023-28
Channel dynamics in the cost sector, 2023-28
Cost Operators: Data and Channel Share Breakdown
OBP value share of military & civil defense foodservice (INR million), 2024
OBP value share of welfare & services foodservice (INR million), 2024

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