Health and Wellness - Consumer TrendSights Analysis, 2023
Summary
Health and Wellness”, published by GlobalData, provides extensive insight and analysis of the Health & Wellness trend, creating new opportunities for manufacturers to cater to all consumers. The report includes: trend snapshot of how Health & Wellness is manifesting in different sectors; deep dive into what, why, and how this trend is shaping consumer behavior; product examples by mega-trends to showcase how brand are responding; future outlook of this trend.
Technological advancements and greater media coverage has helped in creating awareness about ways in which consumers can maximize their health.
Scope
Invest in reformulating products to contain more natural ingredients. Also, moderate the amount of sugar, fats, calories, and salt used in recipes as consumers are trying to avoid them and are looking for more alternatives.
Millennials and Generation Z experience the highest levels of anxiety and stress in the current situation. Generation Y is also the generation that is the most welcoming of tips on personal health and wellbeing from brands.
Half of consumers from the Silent Generation desire ingredients that claim to help with digestive health.
Reasons to Buy
Consumer insight focused analysis of the Health & Wellness mega-trend in different consumer sectors.
Learn about core drivers of the rend and market shifts and how these are likely to play out in the future from a consumer insight perspective.
Relevant product examples will allow readers to learn from and apply lessons discovered from key developments in the market.