Global Wealth Management: Competitive Dynamics 2024

Global Wealth Management: Competitive Dynamics 2024


Summary

This report benchmarks the world’s leading wealth managers by managed client assets and financial performance. It covers the 50 most prominent institutions, including standalone private banks and wealth managers, as well as competitors that are part of larger universal financial groups. The report discusses wealth managers by assets under management, as well as providing financial analysis and identifying competitive trends, whereby external and internal factors such as geopolitics and acquisitions are examined.

In 2023, wealth managers experienced a strong rebound in markets, driven by recovering equity valuations and increased client activity. Assets under management (AUM) grew significantly, supported by net inflows and rising portfolio values. Revenues increased as fee-based services gained momentum, while net interest income (NII) continued to contribute to profits amid higher-interest-rate environments. Despite these gains, wealth managers faced pressure from rising operational costs and regulatory demands, requiring a focus on efficiency and client engagement to sustain profitability. Wealth managers have maintained strong momentum in 2024, with continued growth in AUM driven by alternative investments and the technology sector. Revenues and profits remain robust, supported by diversification into private equity, infrastructure, and active management, while wealth managers adapt to evolving market conditions with strategic cost-cutting and operational efficiencies.

Scope
  • AUM grew significantly in 2023 thanks to favorable markets and higher net inflows.
  • The biggest continue to get even bigger, fueled by increased merger and acquisition (M&A) activity.
  • The digitalization of the wealth management industry is paying off, improving operational efficiency and attracting the next generation of investors through personalized and accessible financial solutions.
Reasons to Buy
  • Understand the challenges facing wealth managers and how the top banks are addressing them.
  • Learn about the strategies driving growth at leading wealth management groups.
  • Analyze wealth profitability trends and discover the strategies that leading banks are using to improve performance.
  • Identify the industry’s best practices in managing operating costs and boosting revenues.
  • Gain insight into the major trends preoccupying wealth managers.


  • Executive Summary
    • 2023 was the year markets defied expectations, with growth continuing in 2024
    • Key findings
    • Critical success factors
  • Wealth Managers by AUM
    • AUM recorded growth of 12% in 2023 and is on track for more in 2024
      • Table Figure 1: Top 50 wealth managers' combined AUM rebounded in 2023
      • Table Figure 2: Top 10 half-year AUM growth suggests a brighter year in 2024
      • Table Figure 3: S&P500 index from November 2021 to November 2024
      • Table Figure 4: Affluent liquid assets vs top 50 standardized AUM
    • Regions saw big shifts in AUM and composition
      • Table Figure 5: Top 10 wealth managers' AUM from 2017–23 (excluding Credit Suisse)
      • Table Figure 6: Top 10 wealth managers' AUM from 2017–23 (including Credit Suisse)
    • New money was up in 2023
      • Table Figure 7: The top 50 struggled in 2022, particularly as Credit Suisse reported $-104.9 billion in net new money
      • Table Figure 8: The top 10 largest inflows across leading private wealth managers
      • Table Figure 9: Opportunity index – Scores rate the potential in the country for additional wealth management business
      • Table Private wealth management minimum thresholds
    • Banks are adjusting focus to boost competitiveness
      • Table Robo-advisor offerings among selected wealth managers, July 2024
      • Table Figure 10: Wealth management division by global client assets (AUA) in billions, 2023
  • Financial Analysis
    • Profitability weakened despite AUM growth in 2023
      • Table Figure 11: AUM growth in 2023 failed to translate into larger profits
      • Table Figure 12: Wealth division revenue continued to rise as technology investments pay off
      • Table Figure 13: Rethinking revenue diversification and fee structures a priority for wealth managers
      • Table Figure 14: Long-term market volatility highlights the importance of professional advice
      • Table Figure 15: Competitive pressure is building in the private wealth management market
      • Table Figure 16: St. James's Place stood out in 2023 with significant wealth division profit growth
    • Stronger revenue growth was due to more alternatives in the AUM mix
      • Table Figure 17: NII positively contributes to increasing revenue
      • Table Figure 18: Wealth managers could face challenges with growing their revenue if they rely too heavily on fee income
    • Efficiency improvements and strong customer activity continue to improve group profits
      • Table Figure 19: Higher NII, client inflows, and cost efficiencies drive continued profit growth
      • Table Figure 20: 2023 Group and wealth division profit with wealth division share of total
      • Table Figure 21: Group profit growth continues to outperform
      • Table Figure 22: Domestic economic slowdown impacting Chinese wealth managers
  • Competitive Trends
    • Threats vs opportunities
      • Table Figure 23: Threats to wealth managers are led by market uncertainty and geopolitics
      • Table Figure 24: Greater opportunities for wealth managers in 2024
    • ESG investing has become mainstream among all leading private wealth managers
      • Table Figure 25: ESG remains the main focus among top 50 wealth managers
      • Table Figure 26: Asia-Pacific and MENA are more ESG-conscious in 2024
    • Growth in digital wealth managers
      • Table Competitive robo-advisors in the US and UK, July 2024
    • Consolidation and M&A activity
      • Table 2023 was the year where wealth managers acquired other wealth managers in scale deals
    • Shift in client demographics and next intergenerational wealth transfer
      • Table Figure 27: ESG investing is notably more important to next-generation investors
      • Table Figure 28: Investment product penetration still heavily weighed by gender
  • Appendix
    • Abbreviations, acronyms, and initialisms
    • Secondary sources
    • Further reading

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings