Global Online Apparel Market to 2028

Global Online Apparel Market to 2028

Summary

The report includes analysis, brands, and trends associated with online in the Global Online Apparel Market and the impact of inflation

The global online apparel market experienced a modest growth of 2.6% in 2023, reaching a valuation of $554.0 billion. This growth was hindered by economic challenges and a preference among consumers for the in-person shopping experience after the pandemic. As a result, the online penetration rate decreased by 0.4ppts to 26.6%. However, the market is poised for a gradual acceleration, with expectations of a 3.5% growth in 2024 and a CAGR of 4.5% from 2023 to 2028, technological advancements, particularly in artificial intelligence (AI) and augmented reality (AR), are anticipated to bolster online penetration.

Scope

• Digital innovations will fuel future outperformance of the online market
• Asia-Pacific is expected to overtake the Americas as biggest online region out to 2028
• Shein’s ultra-low prices and agile supply chain allow it to dominate the online market

• Gain a comprehensive view of the global online apparel market to 2028
• Explore new opportunities that will allow you to align your product offerings and strategies to meet demand
• Investigate current and forecast trends in the online apparel market to identify the opportunities offering the most potential
• Understand who the main players are in the online apparel market and gain insights into their market share