Germany Apparel Market Size and Trend Analysis by Category (Clothing, Footwear, Accessories), Retail Channel, Supply Chain, Consumer Attitudes and Themes, Key Brands and Forecast, 2021-2026

Germany Apparel Market Size and Trend Analysis by Category (Clothing, Footwear, Accessories), Retail Channel, Supply Chain, Consumer Attitudes and Themes, Key Brands and Forecast, 2021-2026

Summary

This report offers a detailed analysis of the apparel market in Germany with impact of major events. It also includes analysis of COVID-19 impact on customer shopping behavior, key apparel retailers, sector analysis, trends, and retailer reactions.

This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the Germany Apparel Market 2021-2026 with COVID-19 impact

Scope

  • Germany’s apparel market is forecast to decline by 1.4% in 2023, hampered by high inflation rates
  • Online penetration will rise to 38.7% in 2026 as the role of stores transforms away from being just a purchasing channel
  • H&M remains the leader of the German apparel market, but its dominance is threatened as it loses competitiveness
Reasons to Buy
  • Gain a comprehensive view of the Germany Apparel market and forecasts to 2026
  • Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the Germany apparel market
  • Investigate current and forecast trends in apparel to identify the opportunities offering the most potential
  • Understand who the main competitors are in the Germany apparel market and their price positioning


  • Executive Summary
  • Drivers & Inhibitors
    • Germany Apparel Market Drivers
    • Germany Apparel Market Inhibitors
  • Economic Background
  • Germany Apparel Market Forecasts to 2026
    • Germany Apparel Category Forecasts
    • Germany Channel Analysis
    • Germany Online Channel Analysis
    • Germany Price Positioning Analysis
    • Germany Sportswear Market 2016-2026
    • Germany Apparel Resale Market 2016-2026
    • Germany Apparel Rental Market 2016-2026
  • Consumers
    • Consumer Survey Findings
    • Impact of Rising Inflation on Apparel Spend in Germany
    • German Consumers’ Brand Preferences
    • German Consumers’ Participation in Resale & Rental
  • Brands
    • Top 10 Brands: Market Shares 2021 & 2022 Top op
    • Top 10: Winners & Losers Outlook
    • Company in Focus: About You
    • Company in Focus: Takko Fashion
    • Company in Focus: Hugo Boss
    • Company in Focus: C&A
  • Supply Chain, Logistics & Operations
    • Supply Chain, Logistics & Operations
  • Total Apparel – Market Size, Forecasts & Brand Shares
    • Total Apparel Market Size & Forecast – Value & Volume
    • Total Apparel Market Size & Forecast – Price Positioning
    • Top 20 Apparel Brands
  • Clothing – Market Size, Forecasts & Brand Shares
    • Clothing Market Size & Forecasts – Value & Volume
    • Clothing Market Size & Forecasts – Price Positioning
    • Top 10 Clothing Brands
  • Womenswear – Market Size, Forecasts & Brand Shares
    • Womenswear Market Size & Forecasts – Value & Volume
    • Womenswear Market Size & Forecasts – Price Positioning
    • Womenswear Market Size & Forecasts – Product Segment Values
      • Table Womenswear: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
    • Womenswear Market Size & Forecasts – Product Segment Volumes
      • Table Womenswear: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Top 10 Womenswear Brands
  • Menswear – Market Size, Forecasts & Brand Shares
    • Menswear Market Size & Forecasts – Value & Volume
    • Menswear Market Size & Forecasts – Price Positioning
    • Menswear Market Size & Forecasts – Product Segment Values
      • Table Menswear: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
    • Menswear Market Size & Forecasts – Product Segment Volumes
      • Table Menswear: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Top 10 Menswear Brands
  • Childrenswear – Market Size, Forecasts & Brand Shares
    • Childrenswear Market Size & Forecasts – Value & Volume
    • Childrenswear Market Size & Forecasts – Price Positioning
    • Girlswear Market Size & Forecasts – Product Segment Values
      • Table Girlswear: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
    • Girlswear Market Size & Forecasts – Product Segment Volumes
      • Table Girlswear: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Boyswear Market Size & Forecasts – Product Segment Values
      • Table Boyswear: Product Segment Values (EUR mn) and Growth 2022–2026
    • Boyswear Market Size & Forecasts – Product Segment Volumes
      • Table Boyswear: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Babywear Market Size & Forecasts – Value & Volume
      • Table Babywear: Market Value (EUR mn) and Forecast Growth 2022–2026
      • Table Babywear: Market Volume (EUR mn) and Forecast Growth 2022–2026
    • Top 10 Childrenswear Brands
  • Footwear – Market Size, Forecasts & Brand Shares
    • Footwear Market Size & Forecasts – Value & Volume
    • Footwear Market Size & Forecasts – Price Positioning
    • Top 10 Footwear Brands
  • Women’s Footwear – Market Size, Forecasts & Brand Shares
    • Women's Footwear Market Size & Forecasts – Value & Volume
    • Women's Footwear Market Size & Forecasts – Price Positioning
    • Women's Footwear Market Size & Forecasts – Product Segment Values & Volumes
      • Table Women’s Footwear: Product Segment Values (EUR mn) and Forecast Growth 2022 – 2026
      • Table Women's Footwear: Product Segment Volumes (mn) and Forecast Growth 2022 – 2026
    • Top 10 Women's Footwear Brands
  • Men’s Footwear – Market Size, Forecast & Brand Shares
    • Men's Footwear Market Size & Forecasts – Value & Volume
    • Men's Footwear Market Size & Forecasts – Price Positioning
    • Men's Footwear Market Size & Forecasts – Product Segment Values & Volumes
      • Table Men’s Footwear: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
      • Table Men’s Footwear: Product Segment Volumes (mn) and Forecast Growth 2022 – 2026
    • Top 10 Men's Footwear Brands
  • Children’s Footwear – Market Size, Forecasts & Brand Shares
    • Children's Footwear Market Size & Forecasts – Value & Volume
    • Children's Footwear Market Size & Forecasts – Price Positioning
    • Children's Footwear Market Size & Forecasts – Product Segment Values & Volumes
      • Table Children’s Footwear: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
      • Table Children’s Footwear: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Top 10 Children's Footwear Brands
  • Accessories – Market Size, Forecasts & Brand Shares
    • Accessories Market Size & Forecasts – Value & Volume
    • Accessories Market Size & Forecasts – Price Positioning
    • Accessories Market Size & Forecasts – Product Segment Values
      • Table Accessories: Product Segment Values (EUR mn) and Forecast Growth 2022–2026
    • Accessories Market Size & Forecasts – Product Segment Volumes
      • Table Accessories: Product Segment Volumes (mn) and Forecast Growth 2022–2026
    • Top 10 Accessories Brands
  • Methodology & Contacts
    • Methodology
    • Apparel Coverage

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