New Food Marketing Regulations - Thematic Research

New Food Marketing Regulations - Thematic Research

Summary

New Food Marketing Regulations - Thematic Research explores variations in food marketing and advertising regulations across regions, discusses major themes and future timelines of food regulations.

Food regulation has been a hot topic in recent years due to the proliferation of cannabidiol (CBD)-infused food innovations, countries cracking down on unhealthy foods that are high in fat, salt, and sugar (HFSS) being marketed to children, and meat alternative technology growing more advanced. These three sectors will be explored more deeply in this report, as they represent three types of regulatory gray zones: a previously controlled substance being incorporated into food, food types that are increasingly being viewed as potentially harmful to children, and novel foods that push the boundaries of what was thought possible.

Scope

• The online space is a relatively unregulated market, with most countries relying on self-regulation.
• Legislation struggles to keep pace with new frontiers being breached in food, but this varies greatly across regions
• In the future, unhealthy food marketing will become even stricter, while CBD and meat alternative laws are expected to loosen and embrace these sectors in the future once they have become more established.

• Understand multiple themes and company responses to tap into what is really impacting the industry.
• Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
• Access valuable strategic take-outs to help direct future decision-making and inform new product development.