Enterprise Tech Ecosystem Series: Starbucks Corporation 2024

Enterprise Tech Ecosystem Series: Starbucks Corporation 2024

Summary

Starbucks Corp (Starbucks) is a specialty coffee retailer. It roasts, markets, and retails specialty coffee. The company, through its stores, offers numerous blends of coffee, handcrafted beverages, merchandise, and food items. Starbucks also offers whole beans and ground coffee, ready-made drinks, snacks, and other beverages. Its brands include Teavana, Evolution Fresh, Starbucks Reserve, Princi, Seattle’s Best Coffee, and Ethos. The company, through its owned and licensed stores, has a presence in the Asia-Pacific, the Middle East, Africa, Europe, and the Americas. The company operates roasting, manufacturing, warehouse, and distribution facilities in Nevada, Pennsylvania, Tennessee, and Washington in the US; and China.

The report provides information and insights into Starbucks' tech activities, including -

• Insights of its digital transformation strategies and innovation programs.
• Overview of technology initiatives covering partnerships and product launches.
• Insights on each technology initiative including technology theme, objective, and benefits.
• Details of estimated ICT budgets and major ICT contracts.

• The report provides insights into company’s tech activities, including its digital transformation strategies, its innovation programs, and its technology initiatives.

• Gain insights into Starbucks' tech operations.
• Gain insights into its tech strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into various product launches and partnerships.