Convenience sells. Consumers have grown reliant on the services ecommerce provides, which allow them to purchase items and have them delivered to their homes, sometimes within the hour. As this becomes the norm, companies with ecommerce capabilities must innovate and adapt to satisfy consumers’ growing demands.
Key Highlights
According to GlobalData forecasts, the global ecommerce market grew from $2.5 trillion in 2016 to $5.9 trillion in 2022 at a compound annual growth rate (CAGR) of 15%. COVID-19 was a crucial factor in this growth as pandemic lockdowns accelerated the shift to online shopping. GlobalData expects the ecommerce market to be worth $9.3 trillion by 2027.
Ecommerce allows companies to sell their products or services without needing a physical presence. Increased rents, exacerbated by high interest rates, have made online real estate increasingly attractive.
The ecommerce market has also been democratized by ecommerce as a service players, like Shopify, and marketplaces, such as Amazon and Alibaba, that allow anyone to become a merchant. As more and more sellers go online, the ecommerce landscape will continue to evolve to provide for the ever-expanding range of goods on offer.
Scope
This report provides an overview of the ecommerce theme.
It identifies the key trends impacting growth of the sector over the next 12 to 24 months, split into three categories: technology trends, macroeconomic trends, and regulatory trends.
It includes a comprehensive industry analysis, complete with forecasts for the global ecommerce market and analysis of trends by sector, demography, and geography.
It also incorporates a detailed look at the ecommerce value chain, which is made up of several discrete layers: ecommerce as a service, marketing, customer interface, order management, transaction processing, fulfillment, and after-sales service.
The report also includes a timeline charting the development of the ecommerce theme, and profiles of the leading ecommerce companies.
Reasons to Buy
Ecommerce has disrupted the retail industry and has become a part of people’s everyday lives. Online shopping allows customers to search for the best deals across multiple retailers. The emergence of ecommerce has made it imperative that companies understand consumer behavior, deliver personalized service, and offer competitive pricing models.
Ecommerce giants like Alibaba and Amazon have written the rules for ecommerce, supported by huge customer bases, robust mobile payment platforms, and technology expertise in areas like AI. Smaller players focus on disruptive business models, such as subscription services, to make their mark.
Read this report to understand the ecommerce theme, and gain insights into how it will develop in the coming years.
Executive Summary
Players
Thematic Briefing
Trends
Technology trends
Macroeconomic trends
Regulatory trends
Industry Analysis
Market size and growth forecasts
Sector analysis
Demographic analysis
Geographic analysis
Timeline
Signals
M&A trends
Venture financing trends
Patent trends
Hiring trends
Social media trends
Value Chain
Ecommerce as a service
Software provision
Service provision
Marketing
Online advertising
Social media
Customer interface
Applications
Websites
Order management
Query handling
Order capture
Customer verification
Order confirmation
Transaction processing
Credit provision
Payment processing
Invoicing
Fulfillment
Inventory management
Delivery
After-sales service
Returns and cancellation management
Customer support and feedback
Loyalty programs
Data analytics
Applications
Data management
Companies
Public companies
Private companies
Sector Scorecard
Ecommerce sector scorecard
Who’s who
Thematic screen
Valuation screen
Risk screen
Glossary
Further Reading
GlobalData reports
Our Thematic Research Methodology
About GlobalData
Contact Us
List of Tables
Table 1: Technology trends
Table 2: Macroeconomic trends
Table 3: Regulatory trends
Table 4: Key M&A transactions associated with the ecommerce theme since January 2018
Table 5: Key venture financing deals associated with the ecommerce theme since January 2018
Table 6: Public companies
Table 7: Private companies
Table 8: Glossary
Table 9: GlobalData reports
List of Figures
Figure 1: Who are the leaders and challengers in the key ecommerce market categories?
Figure 2: The global value of ecommerce transactions across all sectors will cross $9.3 trillion by 2027
Figure 3: Ecommerce spending is split across multiple sectors
Figure 4: Online shopping is popular among all age groups
Figure 5: China is the world’s largest ecommerce market
Figure 6: The ecommerce story
Figure 7: Global ecommerce M&A deals by value decreased by 70% between 2021 and 2022
Figure 8: Global ecommerce venture capital financing peaked at $87 billion in 2021 across all sectors
Figure 9: Global patent publications related to ecommerce spiked sharply following the first global lockdowns
Figure 10: Asia is home to seven of the top 10 patent assignees between July 2020 and July 2023
Figure 11: Ecommerce-related hiring activity across all sectors peaked in March 2022
Figure 12: Amazon leads in the number of closed jobs for ecommerce in all sectors
Figure 13: Ecommerce populated Twitter and Reddit posts in 2021 and 2022
Figure 14: The ecommerce value chain
Figure 15: Who does what in the ecommerce space?
Figure 16: Thematic screen
Figure 17: Valuation screen
Figure 18: Risk screen
Figure 19: Our five-step approach for generating a sector scorecard