Category: Consumer Loyalty
Consumer Loyalty market research reports by GlobalData
-
ForeSights Case Study - Hyper-Specificity in Product Positioning
ForeSights Case Study - Hyper-Specificity in Product Positioning Summary ForeSights Case Study: Hyper-Specificity in Product Positioning analyzes the emerging trend where consumers are seeking highly-personalized and specific product claims. It can be described as a tool to build brand loyalty and p ... Read More
-
Innovation in Payments - Reward Programs, Payment Loyalty and Consumer Attitudes
Innovation in Payments - Reward Programs, Payment Loyalty and Consumer Attitudes Summary The concept of loyalty programs can be traced back over a century, to retailers and gas stations that offered customers stamps based on their spending. The accumulated stamps could be exchanged for a range of gi ... Read More
-
Trust and Transparency - Consumer TrendSights Analysis, 2023
Trust and Transparency - Consumer TrendSights Analysis, 2023 Summary Building more accurate and honest engagement with the consumer is crucial to brand loyalty. Many consumers are skeptical and confused by conflicting information. Modern consumers expect a variety of information to be made available ... Read More
-
Publix, United States (US) (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Publix, United States (US) (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary Profile of retailer’s shopper base, key performance indicators, sales and market shares Publix held a market share of 2.6% in the US food & grocery market in 2021. According to GlobalData ... Read More
-
Albert, Czech Republic (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Albert, Czech Republic (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary Profile of retailer’s shopper base, key performance indicators, sales and market shares Albert’s vast assortment and membership program attracts Czech consumers. Alberts registered minimal gr ... Read More
-
How Changing Lifestyles are Impacting Household Care - Consumer Survey Insights
How Changing Lifestyles are Impacting Household Care - Consumer Survey Insights Summary This report explores consumer tactics to cope with the rising cost of living when it comes to household care purchases, ranging from brand vs retailer loyalty to buying smaller pack-sizes. The report also looks a ... Read More
-
Impact of Ethics and Sustainability on Brand Loyalty - Consumer Survey Insights
Impact of Ethics and Sustainability on Brand Loyalty - Consumer Survey Insights Summary There is a correlation between consumers level of brand loyalty and a brands commitment to ethical and sustainability matters. Ethics and sustainability influence consumers’ purchasing decisions, so brands who su ... Read More