Category: Consumer Behavior
Consumer Behavior market research reports by GlobalData
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Industry Insights: Top Trends and Demand Spaces in Plant-Based Meat and Seafood Alternatives
Industry Insights: Top Trends and Demand Spaces in Plant-Based Meat and Seafood Alternatives Summary This report is part of a series on the top trends and key demand spaces for consumers sectors to focus on in 2024. This report explains how and why these trends are happening using GlobalData's Tren ... Read More
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Sustainability-Aligned Cooking - ForeSights
Sustainability-Aligned Cooking - ForeSights Summary Sustainability-Aligned Cooking - ForeSights is part of the Foresight Reports series. It explores how Next-generation kitchens aim to be more environmentally friendly as well as digitally smart. Manufacturers such as Barilla are piloting smart techn ... Read More
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Evolving Lifestyles - Consumer Behavior Tracking, 2023 Update
Evolving Lifestyles - Consumer Behavior Tracking, 2023 Update Summary This report provides a look into how consumer lifestyles have evolved in the last two years to navigate the post-pandemic era and the cost-of-living crisis. Globally, consumers have shifted their behaviors and preferences between ... Read More
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Top 10 Street Food Influences on New Products and Menu Innovation
Top 10 Street Food Influences on New Products and Menu Innovation Summary This report is part of a series on key trends and issues which are currently affecting the consumer landscape in consumer goods, foodservice, and packaging. This report explains the challenges and opportunities facing cultured ... Read More
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Key Factors to Help you Target Consumers-Conscious 'Food Swaps' to Healthier Food and Drink Alternatives
Key Factors to Help you Target Consumers-Conscious 'Food Swaps' to Healthier Food and Drink Alternatives Summary This report focuses on the food swaps that consumers make for health reasons. Ingrained food and drink preferences are being increasingly displaced in favor of a plethora of other options ... Read More
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How can QSRs Continue to Offer Health-Conscious Offering while Satisfying the Need for Affordable Convenience?
How can QSRs Continue to Offer Health-Conscious Offering while Satisfying the Need for Affordable Convenience? Summary This report is part of the GlobalData Case Study report series, which analyzes trends explored on GlobalData's TrendSights Map. The consumer insight offered throughout the report is ... Read More
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Top Trends in Food - How to Stay Relevant in the Cost of Living Crisis
Top Trends in Food - How to Stay Relevant in the Cost of Living Crisis Summary Consumers are actively ensuring that their purchasing choices are aligned with tighter budgets during the cost-of-living crisis. It is evident that an unstable economic environment and fluctuating financial certainty is c ... Read More
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Spending Priorities - Consumer Behavior Trend Analysis
Spending Priorities - Consumer Behavior Trend Analysis Summary The global cost of living crisis is contributing to rising inflation, and consumers are increasingly worried about their personal financial situation. The impact of inflation is reflected in the shift in consumer spending behavior toward ... Read More
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Evolving Lifestyles - Consumer Behavior Trend Analysis
Evolving Lifestyles - Consumer Behavior Trend Analysis Summary Consumers are continuing to adopt a more home-based lifestyle despite the easing of COVID-19 restrictions. However, concerns regarding the pandemic are diminishing, and consumers are returning to pre-pandemic routines. Rising inflation a ... Read More
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Purchase Drivers - Consumer Behavior Trend Analysis
Purchase Drivers - Consumer Behavior Trend Analysis Summary Consumers' concerns about their personal financial situation, mental wellbeing, and the cost of living crisis are influencing their purchasing decisions. Brands must understand these factors and adapt their product development and marketing ... Read More
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Channel Choices - Consumer Behavior Trend Analysis
Channel Choices - Consumer Behavior Trend Analysis Summary Consumers across various demographics and regions are expressing high levels of concern about their personal finances, with younger generations and those in emerging markets being particularly affected. This has resulted in a shift in consum ... Read More
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Experimenting with New Cuisines - Consumer Survey Insights
Experimenting with New Cuisines - Consumer Survey Insights Summary Experimenting with New Cuisines - Consumer Survey Insights uses GlobalData's consumer survey data to study consumer willingness to experiment with food and drinks at home and when dining or drinking out. Consumers are most likely to ... Read More
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Frozen Food - Trend Overview, Consumer Insight and Strategies
Frozen Food - Trend Overview, Consumer Insight and Strategies Summary The frozen food market has experienced strong growth overall, with rapid growth evident from 2017. All frozen food categories have reached high double-digit growth since 2017, however the frozen fruit and vegetable markets have pe ... Read More
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Fresh Food - Consumer Spend Analysis
Fresh Food - Consumer Spend Analysis Summary Consumer shopping habits evolved during the pandemic and now their spending priorities will need to be reassessed. The economic backdrop of the pandemic means many consumers are now coping with lower income levels or unemployment. Although the number of c ... Read More
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Sustainability and Ethics TrendSights Analysis, 2022 - Consumers Adapting to More Sustainable Patterns of Consumption
Sustainability and Ethics TrendSights Analysis, 2022 - Consumers Adapting to More Sustainable Patterns of Consumption Summary Sustainability & Ethics is one of the eight mega-trends that GlobalData covers as part of our TrendSights series of consumer insight studies. It explores how global challenge ... Read More
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Oral Hygiene Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022
Oral Hygiene Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022 Summary The oral hygiene sector saw muted volume and value growth in 2020 versus 2019 but it was relatively protected against the COVID-19 pandemic due the essential status of the majority of its categories. ... Read More
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Purchase Drivers - Consumer Behavior Tracking, Q1 2022
Purchase Drivers - Consumer Behavior Tracking, Q1 2022 Summary This report is part of the GlobalData Consumer Behavior Tracking report series, which analyzes trends related to consumer sentiment, lifestyles, attitudes, and behaviors. The consumer insight offered throughout the report is drawn from G ... Read More
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Next-Generation Shopping - Consumer Trend Analysis
Next-Generation Shopping - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has ev ... Read More
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Connoisseurship - Consumer Behavior Case Study
Connoisseurship - Consumer Behavior Case Study Summary This report is part of GlobalData's Trend Tracker series, which explores connoisseurship, one of our top trends for 2022. Throughout the past two years, drastic lifestyle changes have led brands to reposition towards the household, with connoiss ... Read More
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