Competitor Profile: Alipay 2024

Competitor Profile: Alipay 2024 Summary Launched in 2004, Alipay is among the leading alternative payment services providers (PSP) globally. It is a subsidiary of Ant Group, which is controlled by Alibaba Group. Alipay allows users to make fund transfers as well as online, in-app, and in-store payments at home and abroad. It is the primary method of payment for Alibaba’s online marketplaces, including AliExpress, Tmall, and Taobao. Alipay is accepted in more than 110 countries, allowing Chinese tourists to make payments in Chinese renminbi and settle the amount in 27 currencies. Outside of China, Alipay’s strategy involves onboarding overseas merchants wherever Chinese tourists are likely to shop. As part of its expansion, it has partnered with over 250 overseas financial institutions and payment solutions providers. This has made the service accessible to Chinese tourists in overseas countries, as well as to foreign customers who purchase products from Alipay-partnered Chinese ecommerce sites. Over 80 million merchants accept Alipay as a payment method in their stores. Alipay also enables users to make payments for public transport using their phone. Alipay taxi payment services are available in 15 markets including China, South Korea, Singapore, Malaysia, the US, Italy, and Australia. Alipay continues to focus on expanding its overseas merchant-acceptance network. In February 2023, it partnered with Australia-based PSP solution epay to offer Alipay’s cross-border payment solution Alipay+ to epay merchants in Australia. Previously, it partnered with PSP service Razer Merchant Services to integrate Alipay+ into Razer’s platform in Malaysia in April 2022. The report provides information and insights into Alipay including - - Detailed insight into its business - Comprehensive coverage of its products and services - Comparative assessment with key alternative payment solutions - Information on its revenue model - The company's important events and milestones Scope - In December 2004, Alipay launched in China. - In June 2014, Alipay launched international money transfers. - In September 2019, Alipay partnered with Worldline, enabling Chinese travelers to make payments at over 20 POS terminals in duty-free stores at Budapest Airport using Alipay. - In July 2021, Alipay partnered with PSP Nuvei to allow Nuvei’s merchants to accept payments from Alipay users. - In May 2024, Alipay+ launched in Saudi Arabia. Reasons to Buy - Gain insights into Alipay business operations and key events. - Gain insights into its product portfolio and revenue model. - Assess the competitive dynamics in the alternative payments industry by comparing its performance against competitors.


Overview
Benchmarking
Revenue Model
Products and Services
Significant events
Partner Banks and Financial Institutions in China
Appendix

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