COVID-19 Impact on The Procter and Gamble Co, 2022 Update
Summary
COVID-19 Impact on The Procter & Gamble Co, 2022 Update, reports key findings as of 15th June, 2022 based on market analysis and brand diversification by industry and geography.
P&G’s strategy of constructively navigating the disruption has resulted in favorable developments: optimizing its supply chain activities with the launch of a new platform for minimum order quantities (MOQ) to save costs; continued investing in marketing to increase brand awareness; and launching new products (such as Tide Hygienic Clean Power) in line with the latest consumer trends.
Scope
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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