COVID-19 Impact on Kao Corporation, 2022 Update

COVID-19 Impact on Kao Corporation, 2022 Update

Summary

COVID-19 Impact on Kao Corporation, 2022 Update, reports key findings as of 4th March, 2022 based on market analysis and brand diversification by industry and geography.

Kao is one of the major companies in the C&T industry, with a portfolio of well-known brands. The company's diverse brand portfolio and its dominance in the Asian region is expected to help in driving future growth. Furthermore, its active investment in sustainability, health & wellness, virtual reality and augmented reality (VR and AR), ecommerce, and cloud themes will provide the much-needed impetus for growth. Concurrently, Kao Corporation should focus on developing its business in the other fast-growing regions to boost growth in the foreseeable future.

Scope

• Kao Corporation's strategic investments in sustainability, health & wellness, and ecommerce themes will help the company to recover from the impact of COVID-19.
• Asia is the key region for Kao, accounting for close to 90% of its overall sales revenue.

• Understand the challenges and opportunities for a specific company in order to tap into what is really impacting the industry.
• Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
• Access valuable strategic take-outs to help direct future decision-making and inform new product development.