COVID-19 Impact on The Clorox Company, 2022 Update

COVID-19 Impact on The Clorox Company, 2022 Update

Summary

COVID-19 Impact on The Clorox Company, 2022 Update, reports key findings as of 27th June, 2022 based on market analysis and brand diversification by industry and geography.

Clorox is one of the major companies in the household products and pet care industries. The company has a diverse brand portfolio, and the majority of its sales are concentrated in North America. Although recent geopolitics and rise in inflation pose challenges, the company’s active investment in digitalization, ecommerce, and the future of work themes will provide the much-needed impetus for growth.

Scope

• North America is the key region for Clorox, however the Russia-Ukraine conflict may pose challenges to the company’s overall growth.
• Clorox should focus on developing its business in fast-growing regions, such as Asia, to boost growth in the foreseeable future.

• Understand the challenges and opportunities for a specific company in order to tap into what is really impacting the industry.
• Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
• Access valuable strategic take-outs to help direct future decision-making and inform new product development.