Business of La Liga Soccer League 2022-23 - Property Profile, Sponsorship and Media Landscape

Business of La Liga Soccer League 2022-23 - Property Profile, Sponsorship and Media Landscape

Summary

A new era of La Liga media rights has come into effect this season as the Spanish league emerged as the only one of the five European leagues to see a rise in their domestic rights post-COVID-19. adidas and Nike remain the main brands in the kit supplier market in La Liga, each with four unique deals this season. The financial services sector is the most influential in terms of club and league partnerships despite Coca-Cola holding the most unique individual brand deals with clubs this season.

A complete overview of the commercial landscape of the highest professional level of Spanish soccer for the 2022-23 season. The report takes a closer look at the league from a social, sponsorship and media perspective. It also takes a closer look at the commercial setups of the 20 competing clubs on an individual basis.

A detailed overview of the commercial landscape from a league perspective. Outlining the social media position of the main properties as well as ticketing revenue. A clear breakdown of the sponsorship and media deals linked to the clubs.

Scope

• The report looks to offer a detailed insight into one of the most commercial and popular soccer leagues in global sport. It explores all the main financial revenue generators across the league. It also ranks the competing clubs based on commercial revenue and looks at all the three main partnerships on offer to brands - kit supplier, front-of-shirt and sleeve partners.

• The report gives an detailed and in-depth overview of one of the biggest and most popular soccer leagues in global sport. With such huge finances involved in the league it is important to understand how and where it comes from and compare its standing against other major soccer leagues on the continent.