Business of the English Premier League 2023-24 - Property Profile, Sponsorship and Media Landscape

Business of the English Premier League 2023-24 - Property Profile, Sponsorship and Media Landscape

Summary

GlobalData explores the biggest and most commercial soccer league in the world ahead of the start of the 2023-24 season. The English Premier League houses some of the biggest sports teams on the planet and this report takes a closer look at the commercial dealings that make up the bulk of commercial revenue for these clubs and these league in which they compete.

Betting brands retain the largest industry prominence of the front-of-shirt market, covering 35 per cent of all team deals this season. Team sponsorship across the 20 clubs is estimated to be worth $1.503 billion this season. The kit supplier market in 2023 is worth $469.96 million a season, ahead of Manchester United's new mammoth extension with adidas.

An overview of the position of the sport in 2023, looking at how the league looks, with strong comparisons to the changes from last season. A look at the main commercial streams, including sponsorship, media and ticket sales. The sheer depth of the sponsorship insight is unparalleled, offering a breakdown from league, team and player perspectives.

Scope

• The main context of this report is to illustrate the key developments in the English Premier League offering bespoke insight as to how its commercial appeal is continuing to grow. It takes a look at the main commercial revenue opportunities for the league and its clubs, including media rights and main sponsorship deals. Further to this, the report also takes a closer look at the social media appeal, ticket revenue potential, player sponsorship value and comparisons to how the tournament has evolved in recent years.

Reasons to Buy

• The English Premier League is the most commercial soccer league in the world and houses some of the best players on the planet. There is more generated money in this league than in any other domestic league and it is important to understand where and how these funds are generated.