Beauty Regimes as Preventative Medicine - How to Align to the Self-Care Trend
Summary
This report explores how the interest in holisitic wellness is enhancing the relevance of the self-care trend and its influence on the health and beauty industry.
Self-care involves consciously caring for oneself to ensure all of your needs are met. Maintaining and enhancing one’s mental, physical, and emotional health can contribute in equal measure toward a holistic self-care routine. Elements of the cosmetics & toiletries regime can be considered self-care. For example, maintaining one’s hygiene and the appearance can be considered an act of physical self-care, while investing in calming, soothing products can be considered an act of mental self-care.
Scope
- The youngest generations have almost equal concern for their physical and mental health and wellbeing.
- Social media is motivating and inspiring consumers to engage in self-care practices and seek out products that can support their self-care routines.
- Brands continue to take inspiration from the food & beverage industries to attract health-conscious consumers.
- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
- Access valuable strategic take-outs to help direct future decision-making and inform new product development.
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