Category: Baby Boomers
Baby Boomers market research reports by GlobalData
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Cost Pressures Global Shopping Trends
Cost Pressures Global Shopping Trends Summary This report provides key trends within cost pressures and consumer insights on change in the economy, impact on personal finances, retail spending, prioritizing essential sectors, coping with rising prices, and purchasing big ticket categories across dif ... Read More
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Sweden Retail Banking Analysis by Consumer Profiles (Older Gen Z, Gen X, Boomer, Younger Millennial and Millennial)
Sweden Retail Banking Analysis by Consumer Profiles (Older Gen Z, Gen X, Boomer, Younger Millennial and Millennial) Summary This report - which is part of a series of Sweden content including country analysis and competitor benchmarking – looks at five different customer personas in Sweden. It explo ... Read More
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Personalization in Travel and Tourism - Thematic Intelligence
Personalization in Travel and Tourism - Thematic Intelligence Summary Travel executives have increasingly realized that building more relevant and personalized customer experiences is critical because it helps differentiate their brands in an increasingly competitive market. From hotels to booking s ... Read More
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Decathlon, Italy (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
Decathlon, Italy (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning Summary Decathlon’s consumers are typically older, with Gen X and Boomers comprising 69 3 of its shopper base These consumers will be attracted to its extensive store network and wide range of sports ... Read More
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