Video Games

Global Video Games Market to Reach US$254.6 Billion by 2030

The global market for Video Games estimated at US$194.4 Billion in the year 2024, is expected to reach US$254.6 Billion by 2030, growing at a CAGR of 4.6% over the analysis period 2024-2030. Mobile Games, one of the segments analyzed in the report, is expected to record a 5.4% CAGR and reach US$123.8 Billion by the end of the analysis period. Growth in the Console Games segment is estimated at 4.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$45.3 Billion While China is Forecast to Grow at 5.2% CAGR

The Video Games market in the U.S. is estimated at US$45.3 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$71.4 Billion by the year 2030 trailing a CAGR of 5.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.3% and 4.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.9% CAGR.

Global Video Games Market - Key Trends & Drivers Summarized

The video game industry has evolved into a colossal entertainment sector, encompassing various platforms such as consoles, PCs, and mobile devices. It offers a diverse range of game genres, including action, adventure, role-playing, sports, and simulation. Video games have become an integral part of popular culture, influencing movies, music, and even fashion. The rise of esports, where professional gamers compete in organized tournaments, has further propelled the industry`s growth, attracting substantial viewership and sponsorship deals. Technological advancements have also played a crucial role in enhancing the gaming experience, with developments in graphics, artificial intelligence, and virtual reality creating more immersive and interactive environments.

The distribution model for video games has shifted significantly with the advent of digital downloads and online platforms such as Steam, PlayStation Network, Xbox Live, and mobile app stores. These platforms have made it easier for gamers to access a wide variety of games, including indie titles that might not have gained exposure through traditional retail channels. The freemium model, where games are offered for free with in-game purchases, has become increasingly popular, providing developers with continuous revenue streams while keeping players engaged. Additionally, cloud gaming services are emerging, allowing users to stream games without the need for high-end hardware.

The growth in the video games market is driven by several factors. Firstly, the increasing popularity of mobile gaming is a significant driver, as smartphones provide a convenient and accessible platform for gaming. Secondly, advancements in gaming technology, including graphics, virtual reality, and artificial intelligence, are enhancing the gaming experience and attracting more players. Thirdly, the rise of esports and competitive gaming is boosting interest and investment in the industry. Additionally, the shift towards digital distribution and the freemium model is creating new revenue opportunities for developers and publishers. Furthermore, the expanding demographic of gamers, encompassing all age groups and genders, is broadening the market`s appeal. Lastly, the integration of social features and online multiplayer options in games is fostering community engagement and long-term player retention.

SCOPE OF STUDY:

The report analyzes the Video Games market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Platform (Mobile Games, Console Games, PC Games, Other Platforms); Type (Offline, Online)

Geographic Regions/Countries:
World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia-Pacific; Australia; India; South Korea; Rest of Asia-Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UAE; Rest of Middle East; Africa.

Select Competitors (Total 521 Featured) -

• Activision Blizzard, Inc.
• Blizzard Entertainment, Inc.
• King Digital Entertainment plc
• Apple Inc
• Atari SA
• BANDAI NAMCO Holdings Inc.
• Bluestack Systems, Inc
• Capcom Co., Ltd.
• Electronic Arts, Inc.
• EA Sports
• PopCap Games, Inc.
• Facebook, Inc
• Google LLC
• iWin, Inc.
• Konami Group Corporation
• Konami Digital Entertainment Co. Ltd.
• Konami Gaming Inc.
• Nintendo Co. Ltd.
• Riot Games, Inc
• Roblox Corporation
• Rovio Entertainment Corporation
• Sega Holdings Co., Ltd.
• Sony Interactive Entertainment Inc.
• Supercell Oy
• Square Enix Holdings Co. Ltd.
• Square Enix Limited
• Take 2 Interactive Software, Inc.
• Tencent Holdings Ltd
• Tetris Holding, LLC
• The Walt Disney Company
• Twitch
• Ubisoft Entertainment SA
• Unity Technologies
• Valve Corporation
• Xbox Game Studios

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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