Road Safety

Global Road Safety Market to Reach US$6.9 Billion by 2030

The global market for Road Safety estimated at US$4.5 Billion in the year 2024, is expected to reach US$6.9 Billion by 2030, growing at a CAGR of 7.3% over the analysis period 2024-2030. Solutions, one of the segments analyzed in the report, is expected to record a 7.2% CAGR and reach US$4.6 Billion by the end of the analysis period. Growth in the Services segment is estimated at 7.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.2 Billion While China is Forecast to Grow at 11.8% CAGR

The Road Safety market in the U.S. is estimated at US$1.2 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$1.7 Billion by the year 2030 trailing a CAGR of 11.8% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.2% and 7.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.0% CAGR.

Global Road Safety Market - Key Trends and Drivers Summarized

What Is Road Safety and Why Is It a Critical Global Concern?
Road Safety encompasses a range of measures, technologies, and policies designed to prevent road accidents, injuries, and fatalities, ensuring the safe movement of people and goods on roads. It is a critical concern for governments, law enforcement agencies, and road users worldwide, as road traffic accidents remain a leading cause of death and injury globally. Road safety involves the implementation of traffic laws, vehicle safety standards, road infrastructure improvements, and public awareness campaigns. It also includes the adoption of advanced safety technologies, such as speed cameras, traffic management systems, and driver assistance systems, to enhance road safety. With increasing urbanization, motorization, and traffic congestion, the demand for effective road safety solutions is growing, driving the market for road safety technologies and services.

How Are Technological Advancements Improving Road Safety?
Technological advancements are playing a vital role in enhancing road safety, providing innovative solutions to reduce accidents and improve traffic management. The development of Intelligent Transportation Systems (ITS), which integrate real-time data, sensors, and communication technologies, is enabling more efficient traffic monitoring, incident detection, and response management. Advanced Driver Assistance Systems (ADAS), such as automatic emergency braking, lane departure warning, and adaptive cruise control, are reducing human error, a major cause of road accidents. Additionally, the use of smart traffic signals, pedestrian detection systems, and connected vehicle technology is optimizing traffic flow and enhancing the safety of road users. The integration of AI, machine learning, and big data analytics is further enabling predictive analysis and proactive road safety management, helping to identify high-risk areas and implement targeted interventions.

What Challenges and Opportunities Are Present in the Road Safety Market?
The road safety market faces challenges such as high implementation costs, regulatory hurdles, and the need for comprehensive stakeholder collaboration. The deployment of advanced road safety technologies and infrastructure requires significant investments, which can be a barrier for cash-strapped municipalities and developing regions. Regulatory variations across countries and regions can also complicate the adoption of standardized road safety solutions. However, these challenges present substantial opportunities for growth. The increasing focus on Vision Zero initiatives, which aim to eliminate road traffic fatalities and serious injuries, is driving investments in advanced road safety technologies and smart infrastructure. The growing adoption of connected and autonomous vehicles, along with the integration of AI and data analytics in traffic management, is further enhancing the market potential. Moreover, the rising demand for smart city solutions is creating new opportunities for road safety technology providers.

What Factors Are Driving the Growth of the Road Safety Market?
The growth in the Road Safety market is driven by several factors, including the rising awareness of road safety issues and the increasing implementation of traffic safety regulations and initiatives. Technological advancements in intelligent transportation systems, ADAS, and connected vehicle technologies are enhancing the effectiveness of road safety solutions, driving their adoption. The growing emphasis on Vision Zero and smart city initiatives, which aim to improve urban mobility and safety, is also contributing to market growth. Additionally, the expansion of road infrastructure in developing regions, coupled with the rising demand for advanced traffic management systems, is boosting the demand for road safety technologies and services. The integration of AI, big data, and IoT in road safety applications is further propelling the market forward.

SCOPE OF STUDY:

The report analyzes the Road Safety market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Component (Solutions, Services)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 42 Featured) -

• Accolade Safety Pte. Limited
• Adams Traffic Management
• Alcohol Countermeasure Systems
• ASFINAG Autobahnen- und Schnellstrassen-Finanzierung-Aktiengesellschaft
• BlingCrete
• Bull Barrier Limited (United Kingdom)
• CarmaCam
• Century Hearing Aids
• CESVIMAP
• Clearview Intelligence Ltd.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

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