Polyvinyl Butyral (PVB)

Global Polyvinyl Butyral (PVB) Market to Reach US$3.5 Billion by 2030

The global market for Polyvinyl Butyral (PVB) estimated at US$2.8 Billion in the year 2024, is expected to reach US$3.5 Billion by 2030, growing at a CAGR of 4.0% over the analysis period 2024-2030. Film & Sheets, one of the segments analyzed in the report, is expected to record a 4.6% CAGR and reach US$1.7 Billion by the end of the analysis period. Growth in the Paints & Coatings segment is estimated at 3.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$746.7 Million While China is Forecast to Grow at 6.9% CAGR

The Polyvinyl Butyral (PVB) market in the U.S. is estimated at US$746.7 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$747.4 Million by the year 2030 trailing a CAGR of 6.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 0.9% and 4.7% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 1.8% CAGR.

Global Polyvinyl Butyral (PVB) Market - Key Trends and Drivers Summarized

What Are the Key Characteristics of Polyvinyl Butyral (PVB)?

Polyvinyl butyral (PVB) is a resin known for its strong adhesive properties, flexibility, toughness, and clarity. These characteristics make PVB a crucial material in a variety of applications, most notably in the automotive and construction industries. PVB is primarily used in the production of laminated safety glass, where its excellent bonding capabilities ensure that the glass holds together when shattered, providing safety in vehicles and buildings. Additionally, PVB films are used in photovoltaic modules to encapsulate solar cells, protecting them from environmental damage and improving their durability. The versatility and performance characteristics of PVB make it an indispensable material in many industrial applications.

How Is PVB Revolutionizing the Automotive and Construction Industries?

In the automotive industry, PVB plays a pivotal role in enhancing safety and performance. Laminated safety glass made with PVB interlayers is used in windshields, side windows, and sunroofs, providing not only shatter resistance but also sound attenuation and UV protection. In the construction sector, PVB-laminated glass is used in windows, facades, and skylights to improve building safety and energy efficiency. The ability of PVB to enhance the strength and durability of glass while maintaining clarity has revolutionized architectural designs, enabling the construction of safer and more aesthetically pleasing buildings. These applications highlight the critical role of PVB in advancing safety and innovation in these industries.

What Technological Innovations Are Enhancing PVB Applications?

Technological advancements have significantly expanded the applications and improved the performance of PVB. Innovations in resin formulation and processing techniques have led to the development of PVB with enhanced properties such as increased toughness, improved adhesion, and greater resistance to yellowing over time. Additionally, advancements in extrusion and lamination technologies have improved the quality and consistency of PVB films, making them more reliable for critical applications. Research into bio-based and recyclable PVB materials is also underway, aiming to reduce the environmental impact and align with sustainability goals. These technological advancements ensure that PVB remains a vital material in safety glass production and other high-performance applications.

What Is Driving the Growth in the Polyvinyl Butyral (PVB) Market?

The growth in the polyvinyl butyral (PVB) market is driven by several factors. The increasing demand for automotive safety features, particularly in emerging markets, is a significant driver. The expansion of the construction industry, driven by urbanization and infrastructure development, is also boosting demand for PVB-laminated glass. Technological advancements that enhance the properties and applications of PVB are further propelling market growth. Additionally, the rising focus on renewable energy sources has increased the demand for PVB in photovoltaic modules. Regulatory requirements for safety and energy efficiency in buildings and vehicles are also contributing to the growth of the PVB market, ensuring its continued relevance and expansion.

SCOPE OF STUDY:

The report analyzes the Polyvinyl Butyral (PVB) market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Application (Film & Sheets, Paints & Coatings, Adhesives, Other Applications); End-Use Industry (Construction, Automotive, Photovoltaic)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 46 Featured) -

• Chang Chun Petrochemical Co., Ltd.
• Dow, Inc.
• DuPont de Nemours, Inc.
• DuLite Co., Ltd.
• Eastman Chemical Company
• Everlam NV
• Huakai Plastic (Chongqing) Co., Ltd.
• Kingboard (Fo Gang) Specialty Resins Limited.
• Kuraray Co., Ltd.
• Sekisui Chemical Co., Ltd.
• Tiantai Kanglai Industrial Co., Ltd.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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