Identity-as-a-Service

Global Identity-as-a-Service Market to Reach US$36.0 Billion by 2030

The global market for Identity-as-a-Service estimated at US$13.0 Billion in the year 2024, is expected to reach US$36.0 Billion by 2030, growing at a CAGR of 18.5% over the analysis period 2024-2030. Provisioning, one of the segments analyzed in the report, is expected to record a 16.9% CAGR and reach US$10.3 Billion by the end of the analysis period. Growth in the Single Sign-On segment is estimated at 18.4% CAGR over the analysis period.

The U.S. Market is Estimated at US$3.7 Billion While China is Forecast to Grow at 18.1% CAGR

The Identity-as-a-Service market in the U.S. is estimated at US$3.7 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$5.6 Billion by the year 2030 trailing a CAGR of 18.1% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 15.9% and 15.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 12.3% CAGR.

Global Identity-as-a-Service Market - Key Trends and Drivers Summarized

Why Is Identity-as-a-Service (IDaaS) Gaining Traction in Modern Enterprises?

Identity-as-a-Service (IDaaS) is becoming a critical tool for enterprises as they manage the identities of employees, customers, and partners across complex digital ecosystems. IDaaS platforms provide cloud-based identity management solutions, enabling organizations to streamline the process of authenticating, authorizing, and managing user identities. These platforms offer a centralized approach to identity governance and access control, allowing businesses to enhance security and improve compliance with regulatory requirements. With the increasing shift towards cloud computing and remote work, IDaaS solutions provide a flexible, scalable, and cost-effective way to manage digital identities without the need for extensive on-premise infrastructure.

How Are Technological Innovations Shaping the Identity-as-a-Service Market?

Technological advancements such as artificial intelligence (AI), multi-factor authentication (MFA), and blockchain are transforming the IDaaS market. AI-powered identity analytics allow IDaaS platforms to continuously monitor user behaviors and detect anomalies, enabling proactive threat detection. Multi-factor authentication is now a standard feature, adding an extra layer of security by requiring users to provide multiple forms of identification before gaining access to systems. Additionally, blockchain-based IDaaS platforms are emerging, offering decentralized and immutable identity management systems that reduce the risk of data breaches and enhance privacy. These innovations are making IDaaS more secure, reliable, and efficient, allowing businesses to protect sensitive data in increasingly complex IT environments.

How Do Market Segments Define the Identity-as-a-Service Market?

Components include provisioning, directory services, and access management, with access management being one of the dominant segments as organizations prioritize secure and compliant access to digital resources. Deployment types are divided into public, private, and hybrid clouds, with public cloud solutions leading the market due to their cost-effectiveness and scalability. Organization sizes range from small and medium-sized enterprises (SMEs) to large enterprises, with large enterprises driving the adoption of IDaaS due to their complex identity management needs. Industry verticals include BFSI, healthcare, IT & telecom, and retail, with BFSI leading the market due to strict regulatory compliance requirements and the need to safeguard sensitive financial data.

What Factors Are Driving the Growth in the Identity-as-a-Service Market?

The growth in the Identity-as-a-Service market is driven by several factors, including the increasing adoption of cloud-based applications, rising concerns over data security, and stringent compliance requirements. As businesses continue to migrate to cloud environments, the need for scalable and flexible identity management solutions has surged. IDaaS platforms offer the ability to manage identities securely and efficiently across multiple cloud services and applications, making them essential for modern enterprises. Furthermore, growing concerns over data breaches and cyberattacks are pushing organizations to adopt more secure identity management practices, driving demand for IDaaS solutions. Additionally, regulatory mandates such as the General Data Protection Regulation (GDPR) and Health Insurance Portability and Accountability Act (HIPAA) are prompting businesses to enhance their identity governance and compliance efforts.

SCOPE OF STUDY:

The report analyzes the Identity-as-a-Service market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Component (Provisioning, Single Sign-On, Audit, Compliance & Governance, Multifactor Authentication, Password Management, Directory Services); End-Use (Public Sector, IT & Telecom, BFSI, Manufacturing, Healthcare, Education)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 33 Featured) -

• Auth0
• CA Technologies
• Capgemini
• Connectis
• Gemalto
• Google
• HCL
• IBM
• Idaptive
• Jumio
• JumpCloud
• Microsoft
• One Identity
• Onelogin
• Oracle
• Ping Identity
• SailPoint Technologies
• Salesforce
• Simeio Solutions

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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