Electronic Shelf Labels (ESLs)

Global Electronic Shelf Labels (ESLs) Market to Reach US$3.1 Billion by 2030

The global market for Electronic Shelf Labels (ESLs) estimated at US$1.2 Billion in the year 2024, is expected to reach US$3.1 Billion by 2030, growing at a CAGR of 17.4% over the analysis period 2024-2030. LCD ESLs, one of the segments analyzed in the report, is expected to record a 16.8% CAGR and reach US$1.7 Billion by the end of the analysis period. Growth in the E-Paper ESLs segment is estimated at 17.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$307.5 Million While China is Forecast to Grow at 25.5% CAGR

The Electronic Shelf Labels (ESLs) market in the U.S. is estimated at US$307.5 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$862.1 Million by the year 2030 trailing a CAGR of 25.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.4% and 14.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 13.0% CAGR.

Global Electronic Shelf Labels (ESLs) Market - Key Trends and Drivers Summarized

How Are Electronic Shelf Labels (ESLs) Transforming Retail Operations?

Electronic Shelf Labels (ESLs) are revolutionizing retail operations by providing a dynamic and efficient method for displaying product pricing and information directly on store shelves. These digital labels use e-paper or LCD screens to show up-to-date pricing, promotional offers, and product details that can be updated instantly and remotely, eliminating the need for manual price tagging. This technology enhances pricing accuracy and flexibility, allowing retailers to respond quickly to market changes, competitor pricing, and inventory levels. ESLs also improve customer experience by providing clear and consistent pricing, which builds trust and satisfaction. Moreover, these labels can integrate with inventory management systems to display real-time stock levels, helping retailers optimize their stock handling and reduce overstock and outages, thus streamlining store operations.

What Innovations Are Enhancing the Functionality of Electronic Shelf Labels?

Innovations in Electronic Shelf Labels are focused on enhancing connectivity, interactivity, and energy efficiency. Modern ESLs are increasingly using technologies such as Near Field Communication (NFC) and QR codes, allowing customers to interact with labels using their smartphones. This interaction can provide additional product information, reviews, and even augmented reality experiences, enriching the shopping experience and aiding purchasing decisions. ESLs are also being integrated with Internet of Things (IoT) networks, enabling real-time communication between labels, inventory systems, and point-of-sale systems, which helps in maintaining price consistency across different platforms. Additionally, advances in battery life and energy-efficient displays, such as bistable screens, ensure that ESLs can operate for years without needing a battery change, reducing maintenance costs and environmental impact.

How Do Electronic Shelf Labels Impact Environmental Sustainability?

Electronic Shelf Labels contribute significantly to environmental sustainability in the retail sector. By reducing the need for paper tags and labels, ESLs decrease paper waste and the demand for resources involved in paper production and disposal. Their ability to update prices and promotions digitally also minimizes the errors and waste associated with frequent reprinting of traditional labels, further reducing the environmental footprint. Moreover, ESLs with longer battery lives and lower energy requirements contribute to lower electronic waste and energy consumption. As sustainability becomes increasingly important in retail operations, the adoption of ESL technology represents a significant step towards greener retail practices.

What Trends Are Driving Growth in the Electronic Shelf Labels Market?

The growth of the Electronic Shelf Labels market is driven by several key trends, including the increasing automation in retail, the growing emphasis on enhancing the customer experience, and the need for pricing flexibility in competitive markets. As retailers continue to seek efficiency and accuracy in operations, the automation capabilities of ESLs make them a valuable tool for modernizing and streamlining store practices. The rising consumer demand for transparency and detailed product information also pushes retailers to adopt technologies that can deliver enhanced in-store experiences. Additionally, the dynamic nature of pricing in today’s digital and competitive market environment necessitates tools like ESLs that can execute instant price updates to adapt to market conditions and promotional strategies. These trends, combined with ongoing advancements in ESL technology, ensure robust market growth and expanding applications across various retail formats.

SCOPE OF STUDY:

The report analyzes the Electronic Shelf Labels (ESLs) market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product Type (LCD ESLs, E-Paper ESLs, Other Product Types); Distribution Channel (Supermarkets & Hypermarkets, Other Distribution Channels)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 46 Featured) -

• Advantech Co., Ltd.
• Altierre SAS
• Diebold Nixdorf, Inc.
• E Ink Holdings, Inc.
• Forbix Semicon India Pvt. Ltd.
• LANCOM Systems GmbH
• M2Communication, Inc.
• NZ Electronic Shelf Labelling
• Opticon Sensors Europe B.V.
• Pricer S.A.S.
• Samsung Electro-Mechanics
• Ses-Imagotag
• SoluM Co., Ltd.
• Teraoka Seiko Co., Ltd.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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